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Модерната (неграмотност) на обществото като основен фактор за неговото опитомянване

Модерната (неграмотност) на обществото като основен фактор за неговото опитомянване

Author(s): Anton Getsov / Language(s): Bulgarian Issue: 1/2016

This article argues that the history of mass media is actually the history of the technology for the manipulation of a society’s psyche. The main focus is on the opportunities for technical and media middlemen to launch certain messages and insinuations among the illiterate and docile masses, serving the interests of ‘the special class’ (Walter Lippmann). The analysis also takes into account ‘obsolete’ media attempts at professional ‘emancipation’ in their bid to preserve their market value against the challenges of a competitive environment.

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Инвариативни методи и техники за групово вземане на решение и критическо мислене

Инвариативни методи и техники за групово вземане на решение и критическо мислене

Author(s): Antoniya Krasteva / Language(s): Bulgarian Issue: 2/2014

The study discusses the problem of group decision-making. The models and the different steps in making group decisions have been described. The role of critical thinking has been brought out, as well as its significance in the decisionmaking process. Practical technologies have been suggested, which could be implemented in the pedagogic practice.

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Руските журналисти: радикализация на виртуалното пространство

Руските журналисти: радикализация на виртуалното пространство

Author(s): Jan Morawicki / Language(s): Bulgarian Issue: 2/2018

Journalism in Russia is facing problems related not only to the presence of an authoritarian regime. The fast changes in the distribution of information (the growing popularity of social media) have led to – in the current political paradigm – the formation of specific strategies in journalistic behaviour in the virtual space. The following types of relations can be said to have been marked by the characteristics of those changes: employee – employer, journalist – society, journalist – journalist, journalist – the state.

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Таксономичен поглед към фалшивите новини

Таксономичен поглед към фалшивите новини

Author(s): Ivan Valchanov / Language(s): Bulgarian Issue: 1/2018

The development of the Internet and social media and networks as a media environment and communication channels combined with the specificity of the journalistic profession in the online environment are a factor which contributes to the emergence and proliferation of fake news. The lack of reliable fact checking by the media and the fast news consumption by the public lead to mass disinformation about certain issues or subjects. The current paper examines fake news from several points of view and describes the models of their use – as harmless jokes, as lack of journalistic competence or professionalism and as means of manipulation and intentional misleading of public opinion. The attempts of big media corporations to fight fake news are also described.

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Мениджмънт на отношенията в онлайн политическите комуникации

Мениджмънт на отношенията в онлайн политическите комуникации

Author(s): Iliana Pavlova / Language(s): Bulgarian Issue: 1/2017

The paper discusses the communication features of the web and the opportunities for strategic management in online political communications. It focuses on the role of “The network of relations“ and the mechanisms of functioning of the brand narrative as a consumer-centered process.

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Разкритията в политическата кампания за президентски избори 2016

Разкритията в политическата кампания за президентски избори 2016

Author(s): Rayna Dushkova / Language(s): Bulgarian Issue: 1/2017

The political campaign for the presidential and vice presidential election in the Republic of Bulgaria in October – November 2016 gives rise to research interest and is topical. The campaign discusses the messages of the candidates during their coverage in online media and social networks. Focus is placed on their disclosures in the media, as well as the specific political rhetoric on the part of the candidates regarding their opponents in the campaign. Based on a content analysis and using the descriptive approach, articles in the media and social networking publications are analyzed for the purpose of the specific study. The analysis aims to trace whether the specific disclosures for candidates remain as separate publications in a media or turn into political scandals that are effective enough to discredit a presidential and vice presidential candidate. It also aims to address the question of how much media attention is given to individual politicians, their characteristics and qualities, extracts from their biographies, or it focuses public attention on their political and management achievements. Do individual politicians have a key role and do they shun the parties, institutions and organizations from the focus of the media?

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Медийният политически дискурс, или как корупцията на езика еволюира

Медийният политически дискурс, или как корупцията на езика еволюира

Author(s): Anton Getsov / Language(s): Bulgarian Issue: 1/2017

The subject of the paper is the inevitable, utilitarian and effective symbiosis between power and language, which is a main precondition for the conversion from „language of power” to „language power”. „Cryptic language” is the basic mechanism by which „language of power” systematically and creatively modifies itself into „language power”, and corruption of language becomes corruption by language. Thus, logical, deductive, and conceptual thinking are neglected at the expense of emotions, imagination and sensory activity. This mechanism is a function of skilful and permanent interaction between media discourse and political discourse. It is an indisputable and eloquent manifestation of one of the new functions of language – realization of a hidden and intentional manipulative influence on the feelings, adjustments, prejudices, beliefs, thinking, and ultimately – on the societal behaviour.

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Тенденции в използването на писмената разговорна реч при копирайтинг текстове в интернет

Тенденции в използването на писмената разговорна реч при копирайтинг текстове в интернет

Author(s): Yordan Karapenchev / Language(s): Bulgarian Issue: 1/2018

The report explores the current tendencies in creating copywriting texts in the Internet, as well as their similarities and differences with informal, verbal communication. The report provides a definition of the copywriting text and its functions in the media environment and studies the tendencies in the creation of written informal texts. Based on this research, can be outlined three tendencies in the creation of copywriting texts. First – a tendency towards minimizations, characterized by an elision of sounds, short sentences and abbreviations. Second – a tendency towards excess, characterized by the use of multiple figures of speech and repetitions. Third – a tendency towards uniqueness, characterized by informal language, digraphia (in Cyrillic and Latin) and extensive use of internet jargon.

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Дигиталните комуникации – референтни компетентностни рамки и образователни политики

Дигиталните комуникации – референтни компетентностни рамки и образователни политики

Author(s): Iliana Pavlova / Language(s): Bulgarian Issue: 1/2022

Digital communications are part of the mandatory knowledge and skills that determine the degree of readiness for professional realization today. At the same time, they are an indispensable condition for social inclusion and an increasingly distinct indicator in determining the degree of development of modern societies. The article reviews the different reference frameworks of knowledge, skills, and competences in the field of digital communications, media literacy, new communication technologies, as well as the policies of the European Union in this area. The different reference frameworks can be used as a reliable tool by educational institutions to increase media literacy in general, but also to create a mechanism for more specialized professional education in the field of communications, especially in journalism, PR, and communication management.

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Improving language disorders in children with Down syndrome by applying a multimodal intervention program structured in accordance with the Theory of Multiple Intelligences

Improving language disorders in children with Down syndrome by applying a multimodal intervention program structured in accordance with the Theory of Multiple Intelligences

Author(s): Elisabeta Elena Anghel,Viorel Agheana / Language(s): English Issue: 1/2022

Down syndrome can cause disorders of both cognitive abilities, but also, most often, cause a deficit in language development, and their speech and language develop later and more slowly, hence the importance of finding optimal ways to improve. The purpose of the research is the development, implementation, and validation of the effectiveness of the speech therapy intervention program structured in accordance with the Theory of Multiple Intelligences (Howard Gardner). Participants with Down syndrome in this study obtained significant improvements in the areas of language and communication assessed after receiving the systematized speech therapy intervention, based on the theory of multiple intelligences.

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Examination of Social Appearance Anxiety through Psychological Theories

Author(s): Mehtap Kızılkaya,Ahmet Salim Özkaya / Language(s): English Issue: 3/2023

Social appearance anxiety, which is expressed as a type of social anxiety, is defined as the state of tension and anxiety experienced by people when their physical appearance is evaluated by others. In the literature, there are studies examining the factors that increase or decrease social appearance anxiety and the negative effects of social appearance anxiety. However, it is noteworthy that psychological theories are not included in the examination of social appearance anxiety, which is a common problem experienced by almost everyone at certain periods of their lives. Addressing the concept of social appearance anxiety from a theoretical perspective will contribute to the understanding of the concept, better planning of future research, and will also fill the gap in the literature. In this context, in this review study, the concept of social appearance anxiety is explained, and then the concepts related to its analysis in terms of psychological theories are discussed.

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Analiza strategiei de comunicare a Organizaţiei Tratatului Atlanticului de Nord pe reţeaua Twitter în perioada Februarie-Octombrie 2022
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Analiza strategiei de comunicare a Organizaţiei Tratatului Atlanticului de Nord pe reţeaua Twitter în perioada Februarie-Octombrie 2022

Author(s): Dimitroglo Vlada,Monela Elena Negrea / Language(s): Romanian Issue: 1/2022

This research paper seeks to analyze the communication strategy of the North Atlantic Treaty Organization (NATO) on the Twitter network from February to October 2022. The research will focus on analyzing the tweets, the topics of discussion, the engagement rate, the types of media used, and the user interaction on the network. Additionally, the study will also review existing literature on the communication strategies of NATO on social media networks. The results of the analysis will provide insight into the effectiveness of the communication strategy of NAsTO on the Twitter network and will help to inform future strategies. The findings of this research will be useful to gain a better understanding of how NATO uses Twitter to communicate with its members and the public.

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Displaying Exotic Otherness: Does the Space Matter?

Author(s): Ilze Boldāne-Zeļenkova / Language(s): English Issue: 2/2022

At the turn of the 20th century, exotic shows as a form of displaying otherness gained wide popularity among various kinds of mass entertainment in Europe and the United States. Promoted professionally, the shows attracted public interest, combining the acquisition of knowledge with leisure. The freaks and people of non-European descent exhibited in different public spaces – zoos, parks, circus – not only demonstrated ‘nature’s errors’ and the diversity of human beings, but also the development of the human body and society within the framework of racial and evolutionary theories. The socio-economic and cultural context of each host country added that country’s own meaning to the messages of the shows. Exotic shows staged in the Baltic provinces of the Russian Empire inhabited by Latvians created a situation in which entertainment invented by modern colonialism took place in a territory directly affected by colonialism. Providing an insight into these shows, emphasizing exotic otherness mainly in Riga, the article seeks answers to the questions of who the audience was for these shows, and what kind of power relations, if any, between “living specimens” and spectators, and among spectators, one can deduce from the performance venue.

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Българската политическа реч в балкански и славянски контекст

Българската политическа реч в балкански и славянски контекст

Author(s): Vladislav Milanov / Language(s): English,Bulgarian Issue: 1/2021

The article studies in comparative plan the displays of speech aggression in Bulgarian, Ukrainian, Greek, Serbian and Croatian language. Analyzed are identical example that clearly show the tendencies to verbal aggression and the use of language cliches as well. Presented are lexical and topical groups that unite most typical means of expression for nomination of offence, intolerance to different human features and acts/manifestations? The idea of this initial study is to form a context for comparative research of the main linguistic characteristics of the political speech. Not only to outline the similar elements but also to unfold the scales of the dissimilarities. Both these factors are directly related to the social and economic status of the countries, to the built up or not political culture, to the attitude towards language literacy and the speech etiquette in official communication.

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EUROPEAN IDENTITY AND MULTICULTURALITY IN THE CURRENT EUROPEAN UNION SOCIETY

EUROPEAN IDENTITY AND MULTICULTURALITY IN THE CURRENT EUROPEAN UNION SOCIETY

Author(s): Florentina Trif / Language(s): English Issue: 16/2019

Multiculturalism has become one of the most discussed topics in recent years and this has been possible due to its profound implications in a multitude of areas - especially in the legal, social sciences, politics, and last but not least of ethics - areas that allow us to understand and discuss this phenomenon under different aspects and opinions. Therefore, the notion of a "multicultural" society cannot be limited to the mere indication of the coexistence of different cultures in a given national context, but necessarily refers to a particular way to relate to each other. Thus, a society can be defined as "multicultural" insofar as, within it, all differences in customs, culture and ethnicity are equally respected. In the present European society, this phenomenon of multiculturalism can be perceived by the fact that there is a real possibility of a peaceful coexistence between the different cultures of the countries of the old continent and the way in which it can be materialized. Thus, Goethe's assertion that true European unity gives culture and implicitly the cultures of European states, while politics and ideology can destroy it becomes an essential point of view. It should be noted that, on the basis of this principle, there is, of course, the contemporary democratic state in which the recognition of fundamental rights has become the cornerstone and at the same time constitutes the premise on which the political, institutional, social and cultural pluralism of the Union states Which through today's constitutions have become the most significant expression of the idea of European unity and multicultural manifestations. Therefore, the present study intends to illustrate the implications of the cultures of the member states of the European Union in the Cohesion Policy of the European Union, observing that in the evolution of the history of the idea of European unity, multiculturalism becomes an important image vector. Also, a detailed analysis of the relationship between Europe and the set of phenomena of change identified in the expression of multicultural societies will be pursued. To this end, we will begin by clarifying as much as possible the meaning of the concept of European identity as well as the much evoked multiculturalism.

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THE ROLE OF EMPATHY IN (LANGUAGE) TEACHING AND LEARNING

THE ROLE OF EMPATHY IN (LANGUAGE) TEACHING AND LEARNING

Author(s): Anca Irina Cecal / Language(s): English Issue: 18/2019

In today’s society, increased interconnectivity has transformed the notion of success in communication and has brought intercultural competence to a level unseen before. One of the core ingredients of successful collaborative communication in teaching, learning and other forms of interaction is empathy. This article attempts a review of theoretical research about the connection between empathy and education. It proposes a reflection on the role of empathy in communication in general, and in language teaching and learning in particular, drawing on the views of notable researchers in the fields of second language acquisition, educational psychology, and sociology. The contribution of empathy to enhanced networking abilities, to positive classroom atmosphere, to increased intercultural awareness, and to higher efficiency of the educational process are some of the ideas exposed in our study.

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Psihopatija – operativni sustav političke pozornice digitalne kulture

Psihopatija – operativni sustav političke pozornice digitalne kulture

Author(s): Leo Katunarić / Language(s): Croatian Issue: 22/2023

Modern political interfaces are increasingly using linguistic circuits that call for the reshaping of reality instead of traditional promises to upgrade the collective vision of reality. Discourse is renewed by registers from the performance interface, especially artistic performance, which naturally creates a reality intertwined with realities. The culture of deliberately created fake news, the deep unreal, and the canceled culture positions digital culture as an extension of traditional human social tools to create closed circles of ideologizing reality. There is a new discourse at work, archiving data as objects to which metadata is attached as, for example, a public performance pattern. Once activated, such objects can act in human physical reality by playing the role of public performance. In reality, they are like the language structure used by psychopaths or sociopathic groups. It is a language without an original and a goal, a language of constant adaptation to the action of creating and maintaining an interface in which the psychopath could function smoothly. That is why there is an interesting emergence of new forms of artistic performance, such as nft (non-fugitive token) that use both human and digital, bitchain, interfaces to stop the constant collapse of reality into its own instability. Is this a subversion that is always expected in situations where the system is petrified and how is it that such an action occurs as a machine-produced artistic language?

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Brisanje kao jezik uspostave post-humane kulture (Izbrisano u Muzeju suvremene umjetnosti Zagreb 2022.)

Brisanje kao jezik uspostave post-humane kulture (Izbrisano u Muzeju suvremene umjetnosti Zagreb 2022.)

Author(s): Leo Katunarić / Language(s): Croatian Issue: 22/2023

Our age of digital culture is an explosion of the language of performance and spectacle, and the circulation of self-regulating meanings in all communicative social channels. The claim that identity is performance is long out of date. We have now turned the identity implementation into a manipulation object. For centuries, artists have used the language of theatricalization, excess, multi-layered meaning, and considered subversion a prerequisite for their performance. Such a register is everyday today. Could that be why the linguistic register of scientific research, the discourse of cold laboratory analysis, can become the artistic language of performance of the new era. Is our present-day subversion of the hallucinatory system of data expansion performed in the language of scientific research? The wild dance of the shaman was translated into the language of programming and analysis. I started such a new possible reality of artistic identity as a scientific research, and ended as an artistic project of polyphonic form performed in the Zagreb Museum of Contemporary Art. The project was developed with the language codes of a scientific laboratory through which a human performer negotiates with the machine gods to perform a common identity.

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“Here, the Hungarian people will decide how to raise our children”: Populist rhetoric and social categorization in Viktor Orban´ ’s anti-LGBTQ campaign in Hungary
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“Here, the Hungarian people will decide how to raise our children”: Populist rhetoric and social categorization in Viktor Orban´ ’s anti-LGBTQ campaign in Hungary

Author(s): Marton GERA / Language(s): English Issue: 2/2023

This paper analyzes how the Hungarian prime minister Viktor Orban uses social categorization and ´ populist rhetoric in an anti-LGBTQ campaign. Drawing on social identity theory and the scholarship on populist rhetoric and anti-LGBTQ politics, the article examines 46 interviews, press statements, public speeches, and op-eds by Orban. Using critical discourse analysis (CDA) and Wodak ´ ’s discourse-historical approach, it shows how the prime minister frames LGBTQ communities as an out-group that poses a threat to Hungarian values and way of living. Similar to the issue of immigration and existing anti-LGBTQ frames in other countries, Orban presents LGBTQ groups ´ within his well-established anti-Western narrative. In addition, he connects LGBTQ communities to other out-groups that have been portrayed as a threat for a long time. The study sheds new light on the linguistic strategies of Orban and shows how populist rhetoric and social categorization ´ complement each other in a political campaign.

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COVID-19 and New internal bordering: The case of Slovakia
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COVID-19 and New internal bordering: The case of Slovakia

Author(s): Branislav Mičko / Language(s): English Issue: 2/2023

This paper analyses how a state produces new internal borders. It selected 1668 newspaper articles on the COVID-19 internal bordering case in Slovakia to answer this question. These articles were then analysed using the thematic trajectory analysis (TTA) through the conceptual prism of structurationism. The results suggest states apply methods during the production of internal borders similar to those used during the (re-)production of an international border. In particular, it shows the application of a military-testing nexus and economic tools to ensure compliance with the new border. Results also revealed that such a border is heavily dependent on popular support for the government and open to re-negotiations by relevant societal groups. From the border production perspective, this study offers a preliminary step into the area of internal borders imposed on a generally homogenous population, especially regarding the borders produced under COVID-19 conditions.

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