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Rola uniwersytetów w rozwoju innowacyjnej gospodarki

Author(s): Barbara Grabińska / Language(s): Polish Issue: 35/2016

CEL NAUKOWY: Celem artykułu jest pokazanie znaczenia szkolnictwa wyższego w systemach innowacji wybranych krajów, w kontekście funkcji pełnionych przez uniwersytet: badawczej, dydaktycznej i kształtowania relacji z otoczeniem społeczno‑gospodarczym.PROBLEM I METODY BADAWCZE: Zastosowane metody badawcze obejmują krytyczną analizę źródeł literaturowych dotyczących działalności badawczo‑rozwojowej i innowacyjnej oraz standardową analizę parametryczno‑wskaźnikową danych istotnych z punktu widzenia innowacyjności.PROCES WYWODU: Artykuł rozpoczyna się od zaznaczenia zmieniającej się roli uniwersytetów we współczesnym świecie, następnie przedstawiona została istota działalności innowacyjnej i trudności dotyczące jej pomiaru oraz zarys koncepcji Narodowych Systemów Innowacji. Kolejne części dotyczą znaczenia uczelni dla rozwoju innowacyjności w wybranych krajach w przekroju trzech funkcji uniwersytetu.WYNIKI ANALIZY NAUKOWEJ: Rola sektora szkół wyższych i sektora rządowych jednostek badawczych w prowadzeniu badań podstawowych jest dominująca i niemożliwa do zastąpienia przez sektor przedsiębiorstw, dlatego wysoce niepokojący jest obserwowany spadek wysokości publicznego finansowania badań podstawowych. Największy niewykorzystany potencjał szkolnictwa wyższego dla rozwoju gospodarczego tkwi w zakresie stymulowania powiązań z innymi uczestnikami systemu innowacji.WNIOSKI, INNOWACJE, REKOMENDACJE: Wedle obecnie panujących tendencji większość działań państwa w zakresie polityki innowacyjnej jest skierowanych na pobudzanie innowacyjności przedsiębiorstw (np. poprzez ulgi podatkowe i dotacje), ale niezbędna jest także przemyślana polityka w odniesieniu do szkół wyższych, zwłaszcza jeśli chodzi o publiczne finansowanie badań podstawowych. Analiza działań uniwersytetów w zakresie kształtowania relacji z otoczeniem społeczno‑gospodarczym jest najsłabiej zbadana i istnieje potrzeba wspierania dalszych prac nad metodami pomiaru i wskaźnikami jakościowymi dla tego obszaru.

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Ocena potencjału krótkich form filmowych (music video) i twórczości niezależnej w kontekście kształtowania świadomości społecznej

Author(s): Anna Teler / Language(s): Polish Issue: 4/2020

The paper is a search for new options and tools for developing social awareness. Aesthetic sensitivity in short film forms, involvement of directors and giving a viewer the chance to participate, highly facilitates the development of social awareness. Four films by Sil van der Woerd and Jorik Dozy: two main works (music video) and two additional ones (the story of…) became an object of search for the answer to the question: What is the potential of short film forms in the context of developing social awareness? The analysis of the content and quantitative research made it possible to assess the potential of short film forms as high.

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Problematyka zdrowia psychicznego ujęta w filmowym przekazie medialnym na przykładzie "Przerwanej lekcji muzyki" Jamesa Mangolda

Author(s): Małgorzata Dudek / Language(s): Polish Issue: 4/2020

Film is a medium which reaches viewers strongly. Besides its entertainment function, it has influence on shaping attitudes. However, it is a work of art and has its own principles. It is important to maintain moderation in presenting content, so that it is close to reality and does not harm anyone. The paper concentrates on the audio-visual work by James Mangold, Girl, Interrupted. It is known to wide audience, therefore it is worth considering the content which it conveys. The paper presents the results of the author’s analysis based on available literature.

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Filmowe przedstawienia otyłości – od krytyki do emancypacji

Author(s): Dorota Dąbrowska / Language(s): Polish Issue: 4/2020

The paper focuses on the ways of shaping social awareness concerning the problem of obesity through film media. The author analyses different options of interacting within two narrative trends – a feature film and a documentary. The purpose of the text is to show varied ways of showing obesity in film. The presentation included in the paper focuses on the following perspectives: obesity as a sign of disability to care about one’s own health, obesity as a tool of social stigma, obesity as a factor determining social experience. The subject of analysis are three films: Super Size Me by Morgan Spurlock, Gordos by Daniel Sánchez Arévalo and Paradise: Hope by Ulrich Seidl.

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"From medium to meaning". O propagandowych środkach wyrazu w filmie "Triumf woli" Leni Riefenstahl

Author(s): Małgorzata Laskowska / Language(s): Polish Issue: 4/2020

The main purpose of this paper is to determine the most frequently used propaganda forms of expression in the film Triumph of the Will by Leni Riefenstahl. This research target may be presented in the form of the following questions: Which propaganda forms of expression have been used in the film? Which symbols have been used to convey the message in Leni Riefenstahl’s film? The answers to these questions will be interpreted in the context of Stewart M. Hoover’s theory “from medium to meaning.” Its author paid attention to the essential question: To what extent do media convey meaning? To what extent do they give meaning to a phenomenon? Analogically, a question may be asked, with reference to Riefenstahl’s film: to what extent her film might have given meaning to the Nazi propaganda? What was the role of cinema in Adolf Hitler’s policy and in popularising his views? The article is a review paper. Its indirect goal is to draw attention to the transfer of meaning in audiovisual communication.

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Sztuka i socjologia na przykładzie filmów Małgorzaty Szumowskiej

Author(s): Iwona Grodź / Language(s): Polish Issue: 4/2020

The purpose of this paper is to indicate links between film and sociology, as exemplified by Małgorzata Szumowska’s films. Another important context is the combination of the empowerment approach – its application in social work in the context of art therapy – with solving social problems and enhancing the quality of life of beneficiaries receiving this aid. Suggested considerations are to indicate the usefulness of film therapy, especially for social and educational practice. The methodology used is comparative research and the gains of emancipatory pedagogy.

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Methodological Aspects of Research on Mediatization and Demediatization of Everyday Life. Current State and Key Challenges

Author(s): Katarzyna Kopecka-Piech / Language(s): English Issue: 4/2020

The purpose of the paper is to present the main methodological paradigms and problems in research into mediatization of everyday life, as well as determining the methodological niche concerning the studies on demediatization, especially of this sphere of life. The paper begins with defining mediatization and presenting the main research paradigms. The following part concentrates on locating the discussed issues in the sphere of studies on mediatization of everyday life. The next part focuses on demedatization as a real phenomenon and an under-researched field. The final section of the paper contains the analysis of the main challenges related to the discussed studies on everyday life.

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Instagram jako przestrzeń komunikacyjna dla twórców filmowych i młodych widzów: analiza porównawcza profili najpopularniejszych płatnych serwisów VOD w Polsce

Author(s): Roksana M. Zdunek / Language(s): Polish Issue: 4/2020

Thanks to social media, paid VOD services go beyond their borders and reach a wider audience, increasing their impact scope. Instagram is a tool which allows the owners of VOD services to maintain interaction with young viewers, who are the main users of this medium. The paper presents the results of a comparative analysis conducted with the use of netnography and media content analysis, posts published in 2019 on profiles connected with the most popular paid VOD services in Poland: Netflix, HBO, Ipla and Player.

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Fenomen współczesnych produkcji serialowych w komunikowaniu wartości

Author(s): Kamila Rączy / Language(s): Polish Issue: 4/2020

Contemporary series productions are modern TV forms, which are undergoing transformation both in terms of structure and conveyed messages. They communicate certain categories of values, such as: informative-educational, ethical-moral, educational-psychological and social-cultural. This paper was based on analysing the phenomenon of contemporary TV series forms in the context of value message. The subject of the study were contemporary foreign TV series. Moreover, it is an attempt at confirming the thesis about communicating certain categories of values.

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Рецензия на "Производство на несъгласие. Икономическата политика на онлайн медиите"

Author(s): Nikolay Kolev / Language(s): Bulgarian Issue: 14/2023

The economic policy of online media. Manufacture of dissent." is an extremely relevant and modern academic research, which builds a bridge between the foundations of the theory of Mass Communication and the rapid development of processes in the field of digital media in the 21st century. The author Peter Ayolov persuasively points to the "production of dissent," a “divide-and-conquer” online principle as a dominant commercial paradigm, responsible for the erosion of many democratic processes in modern societies.

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The Specific Characteristics of the Creativity of Alexander Chekmenev in the Concept of the Development of Social Documentary as a Significant Part of Contemporary Ukrainian Art Photography

Author(s): Anna Safronova,Camil Mihăescu,Valeriy Safronov,Olena Safronova / Language(s): English Issue: 2/2023

Social documentary photography is one of the key genres that Ukrainian artists use for creating a series of works presented in the form of a photo book or as an independent project. Among the most prominent representatives of this direction, Alexander Chekmenev and the members of Kharkov School of Photography (Boris Mikhailov, Evgeny Pavlov, Mikhail Pedan, etc.) should be singled out. It is notable that despite the fact that their works have common issues, the similar choice of the method and general stylistics, there are a number of significant differences. With the transfer of individual facial features, Aleksander Chekmenov seeks to reveal the psychology of the person being portrayed and elevate a person in the eyes of others, while representatives of the Kharkov school of photography use sharp, satirical language with the active inclusion of various manipulations of the image. On the basis of the art history analysis of a number of well – known projects by Alexander Chekmenev, certain regularities in the strategy of creating a social documentary project in his works have been identified.

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In Search of Rosie Ney: A Life Reflected Through the Lives of Others

Author(s): Rastislav Rusnák / Language(s): English Issue: 2/2023

This study examines a brief period in the lives of four artists: František Foltýn and Gejza Schiller, two of the most renowned figures in the Košice Modernist movement, the author Béla Illés, and the main character, the photographer Rosie Ney. Several sources have suggested that the paths of these four individuals crossed in Košice in 1921. The study does not intend to present their lives or work in their full complexity but aims instead to clarify some ambiguities over their fates in the early 1920s. The primary focus of the article is to address the persisting uncertainty over the nature of the relationships between the four individuals and their movements between 1919 and 1923. The research collates and analyses a wide range of fragmented evidence of varying degrees of reliability in an effort to identify possible connections between the lives of the four artists and thereby raise the discussion of the issue to a new level. On the more settled question of the marriage of Rosie Ney and Béla Illés, the study also attempts to identify Rózsi Földy, alias Rosie Ney, within Illés’s autobiographical novel Ég a Tisza and to clarify the timeframe of their marriage and various aspects which can shed light on subsequent events. The key topic is the unresolved question of the relationship between Rosie Ney and František Foltýn. By outlining the sequence of events in the lives of the two artists in the early 1920s, the study offers a new perspective and some interesting findings regarding the nature of their relationship.

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The Representation of Melancholy in the Visual Arts, Today and in the Past

Author(s): Katarína Ihringová / Language(s): English Issue: 2/2023

The concept of melancholy is woven throughout the history of Western art and thoughts as an imaginary Ariadne’s thread that links the perceptions and thoughts of ancient Greece with the present day. At the same time, it could be interpreted as a sign that refers to the endless road to human self-knowledge. Over the course of history, this process of cognition has taken many intricate and crooked paths, linking melancholy with a number of different definitions and interpretive viewpoints as well as diverse visual renderings. The paper focuses on presenting the idea of melancholy from an aesthetic-cultural point of view. It sees it as a phenomenon reflecting various cultural and historical aspects, which were subsequently transformed into the visual art of the given time. Although the portrayal of melancholy was typical of historical periods, of which Albrecht Dürer’s depiction of Melancholy is the most famous, 20th-century art also reflected on it, for example, the work of Pablo Picasso or Giorgio de Chirico. In the Slovak visual arts of the 20th century, we can find several interesting depictions of melancholy, for example in the work of L. Mednyánszky, Mikuláš Galanda, or Jozef Pospíšil. However, the paper sufficiently analyses the work of contemporary Veronika Rónaiová, who has returned to portraying the idea of melancholy again.

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Caricature as a Tool of Freedom of Expression

Author(s): Martin Solík,Martin Lomen,Bianka Francistyová,Dušan Blahút / Language(s): English Issue: 2/2023

Cartoon humour does not provoke reactions of laughter and amusement randomly, immediately, without any particular intention or thought, but because it is dependent on our physical and mental dispositions to perceive and interpret the observed image, which is inherently polysemic. Just as we are able to analyse social interactions and their meanings, we are able to analyse the meanings of images and notice their subjective and objective levels of interpretation. Cartooning is all about perceiving and observing details that we have learned to overlook over time. Cartoon and caricature imply visual, cultural and semantic components, especially the cartoon or otherwise caricatured image, the theme, the content and the humour – the comic, ironic or satirical sphere of life or cultural and artistic expression, taking the form of a joke, anecdote or aphorism. A caricature is a deliberate modification of a phenomenon with the intention of retouching or hyperbolizing some particulars or a single part of the phenomenon. In our study we are concerned with caricature, which not only represents an artistic representation, but can also be a criticism, a tool of propaganda, but primarily represents a tool of freedom of expression.

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METODE ŞI MIJLOACE DE COMUNICARE UTILIZATE ÎN PREDAREA-ÎNVĂŢAREA ISTORIEI

Author(s): Alina Ramona Țicu / Language(s): Romanian Issue: 90/2023

A series of methods and means of communication have always been used in the teaching-learning of history, all the more so since in today's society we identify forevery young person an educational profile that is constantly changing. This approach aims to validate several aspects, including: the nuance of notions related to historical events, the importance of active-participative methods absolutely necessary in the assimilation of information related to historical contents, the application of modern didactic strategies in classes, the importance of the existence in each school unit of a history office etc. Moreover, through this article, we try to highlight that a good knowledge of the past cannot be achieved today without highlighting functional skills. We must take into account the abundance of information that has emerged as a result of free access to the Internet. The important thing is to have the ability to select the true ones and to have confidence in the knowledge received in the classes.

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Фестивалите на пясъчните скулптури в дигиталната епоха: Медийни проекции и комуникационни стратегии

Author(s): Hristina Hristova / Language(s): English,Bulgarian Issue: 2/2023

This article discusses effective communication strategies in the event management domain. The focus is on the integrative potential of certain art events with a growing popularity for the development of visual arts and of the prosperous cultural tourism – the sand sculpture festivals. The research objective is to identify strategic approaches ensuring recognizability of the festivals in a virtual space that is already oversaturated with content. The paper also studies the possibilities for mediatization and competitive performance of the sand sculpture festivals in the world of digital technologies. The subject of the narrative is the Sand Sculpture Festival in Burgas (the first of its kind in Bulgaria), outlined in the brand’s own media: website and social media sites, which helps shape its image. In achieving the research objective, the case study method has been applied.

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Following the Hero’s Memories: The Role of Memory as a (Re)construction of the Narrative in The Legend of Zelda: Breath of the Wild

Author(s): Esteban Vera / Language(s): English Issue: 2/2023

This paper discusses the concept of the hero and the role of memory as an object of (re)construction of the world in the narrative of the Nintendo digital game The Legend of Zelda: Breath of the Wild. Through the analysis of how memory is reconstructed in Link and the characters that inhabit Hyrule, memories, historical and social memory, monuments, documents, space, and gameplay within the same digital game are also reconstructed. Testimonial memory, in turn, will help remember and construct the narrative of Link’s personal and social history by reconstructing the story. The personal experience that the player has while interacting with the game through the act of playing can build the metadiscourse between memory and narrative to understand the hero and his journey through the world. In this sense, the importance of the character Link within the game is affirmed, as he is a much more complex subject than a simple archetype within the game mechanics.

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STANÍČEK, P.: Hry na rozvoj verbální komunikace. Praha: Grada, 2020. 192 s. ISBN 978-80-271-2429-9

Author(s): Mária Olejárová / Language(s): Slovak Issue: 2/2023

Monografia Petra Staníčka prináša čitateľovi praktické hry cielené na rozvíjanie verbálnej komunikácie. Uvedené hry vychádzajú predovšetkým z praxe autora (niektoré sú však známe, iné sú modifikované alebo vytvorené priamo autorom). Publikácia je vhodná pre odborníkov pracujúcich s deťmi z radu pedagogiky, špeciálnej pedagogiky, sociálnej pedagogiky, logopédie, psychológie, ale aj rodičov.

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ČERVENKOVÁ, B.: Rozvoj komunikačních a jazykových schopností: u dětí od narození do tří let věku. Praha: Grada, 2019. 213 s. ISBN 978-80-271-2054-3

Author(s): Mária Olejárová / Language(s): Slovak Issue: 2/2023

Vedecká monografia Barbory Červenkovej prináša čitateľovi ucelené spracovanie vývinových fáz osvojovania si komunikácie, reči a jazyka od narodenia do troch rokov života dieťaťa z hľadiska obsahovej, formálnej a pragmatickej stránky reči. V úvode autorka uvádza, že kniha je určená pre všetkých, ktorí pracujú s deťmi, ktorých vývin reči je oneskorený alebo narušený. Autorka prehľadne opisuje návod, ako kapitoly uchopiť a získané informácie efektívne prepojiť s praxou. Uvádzané teoretické východiská sú postavené na aktuálnych výskumoch a odborných publikáciách do roku 2017 z hľadiska odborov lingvistiky, logopédie, psycholingvistiky, pedagogiky a psychológie.

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Дигитална грамотност: характеристики, проявления и перспективи

Author(s): Ivanka Mavrodieva / Language(s): Bulgarian Issue: 11/2019

The article describes briefly features of digital literacy and represents perspectives for its development. The theoretical observation determines parameters for a improvement of digital literacy as well as possibilities of using digital tools in different spheres, including libraries and museums.

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