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CREATIVE APPROACH TO THE INNOVATIONS BASED ON THE PRODUCT BENCHMARKING RESULTS

Author(s): Marcela Kovaľová,Zuzana Nogová / Language(s): English Publication Year: 0

The article is aimed at the creative approach to the innovations based on the product benchmarking results. Benchmarking is the process of comparing the selected company´s performance with the performance of the best competitor on the market and using the best practices to improve itself. The use of the benchmarking results brings many benefits to the company, e.g. lowering the costs, improving the quality, improving the products or the functions of it, increasing sales and profits, increasing customers´ satisfaction or making better strategic decisions. The crucial issue when using a benchmarking is to utilize its results within the innovation process. It is very important to create an environment in a company which boosts the motivation of the employees in the field of creativity and innovations. Authors present the creative approach to the innovations in form of the Osborn´s checklist application when making the product- and process innovations in a particular company. The main objective of the article is to outline the procedure of using creative approach within the innovation process in a particular company (which is based on the product benchmarking results) to improve the product and increase its success on the market.

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ASSESSMENT OF THE DEGREE OF INVOLVEMENT IN THE IMPLEMENTATION OF THE COLLECTIVE ENTERPRISE DEVELOPMENT STRATEGY

Author(s): Marina Krasnova,Marina Zemskova,Karina Nazvanova / Language(s): English Publication Year: 0

The article deals with the factors affecting the involvement of the modern organization employees of all hierarchical levels in the implementation of the enterprise development strategy. There were determined the roles of the employees (officials, managers, specialists of the initial echelon) and the ways of realizing their activities in the increase of the results at the enterprise being analyzed. The paper represents the primary assessment of the company workers’ interest in implementing the company strategy. The assessment is based on the results of the surveys. There were analyzed such aspects as the correspondence of the team’s idea of the company development perspectives and the strategy being implemented, the degree of the coincidence of the company mission and the goal of an individual employee, their coordination. There were described the realized at the enterprise measures (according to the assessment of the measures assumed)aimed at forming such skills which will enable the workers to effectively fulfil the plans of the company development and successfully solve business problems (the correction of personal actions within the limits of the formulated mission, a wide application of various types of visualization in the process of delivering business messages to the colleagues, the use of the methods of emotional involving the subordinates in the company development process).

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THE INTEGRATION FUNCTIONS OF HUMAN RESOURCES THROUGH REPOSITIONING FOR BUSINESS ADVANTAGE

Author(s): Laurencia Krismadewi,Kristianus Oktriono / Language(s): English Publication Year: 0

The purpose of the study was to determine the effect of Integrating Human Resource Function in Repositioning to attain a competitive advantage in business. The method exerted is descriptive quantitative by using multiple regression. This study analyzed the influence of two independent variables, i.e. human resource development and repositioning of human resources function towards dependent variable, work ethics. The population sample involved about 240 people in the media industry in Indonesia. This study further recounted the complicity of human involvement in the process, company's vigor, and role implementation of human resources. The result expected is the ability in capturing and responding immediately to business dynamic alteration. It, moreover, is intended to transform the enterprise’s discernment concerning the role of human resources that originally initiated ‘people issues’ to ‘people related business issues’. The results indicated that human resource development and repositioning leavened positively and significantly on the work ethics of employees. Based on hypothesis testing using a technical regression and significance, it depicted that the two independent variables either jointly or partially impacted positively towards work ethics. It concluded that human resource development contributed a greater influence on the development in the employees’ work ethics.

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SUPPLY CHAIN COLLABORATION AS AN INNOVATIVE APPROACH OF WAREHOUSE MANAGEMENT: A CASE STUDY

Author(s): Tomáš Kučera,Jaroslava Hyršlová / Language(s): English Publication Year: 0

Supply chain management, especially supply chain collaboration is a very much discussed topicin the field of modern logistics in recent years. Supply chain management is the term for thesystems, resources, activities and procedures that are used to coordinate the materials, products,services, finance and information flows from materials suppliers through manufacturers,transporters, warehouses, wholesalers and retailers to consumers. Effective supply chainmanagement is an essential strategy for company success in global ande-markets to get products to market faster and at minimal total costs. Supply chain collaborationis a total coordination and integration function which enables company easier and moreeffective using of available resources, to successfully reduce total costs, to provide and sustainthe sub-contracting relationships. The objective of supply chain collaboration is to achievesustainable competitive advantage. This paper deals with supply chain collaboration issue as aninnovative approach of warehouse management in a case study. The paper shows supply chaincollaboration between supplier of logistic services and manufacturer of automotive parts anddiscusses options which can make a synergy effect in application to practice.Supply chain management, especially supply chain collaboration is a very much discussed topic in the field of modern logistics in recent years. Supply chain management is the term for the systems, resources, activities and procedures that are used to coordinate the materials, products, services, finance and information flows from materials suppliers through manufacturers, transporters, warehouses, wholesalers and retailers to consumers. Effective supply chain management is an essential strategy for company success in global and e-markets to get products to market faster and at minimal total costs. Supply chain collaboration is a total coordination and integration function which enables company easier and more effective using of available resources, to successfully reduce total costs, to provide and sustain the sub-contracting relationships. The objective of supply chain collaboration is to achieve sustainable competitive advantage. This paper deals with supply chain collaboration issue as an innovative approach of warehouse management in a case study. The paper shows supply chain collaboration between supplier of logistic services and manufacturer of automotive parts and discusses options which can make a synergy effect in application to practice.

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CSR AND SUSTAINABILITY REPORTING IN CZECH REPUBLIC

Author(s): Vilém Kunz,Štěpánka Hronová / Language(s): English Publication Year: 0

Worldwide as well as in the Czech Republic, increasingly more attention is being concentrated on CSR and sustainable business activities. The paper focuses on the communication process of a company with its stakeholders and the society alike about the social and environmental impacts caused by the firm’s economic activity. The main aim of this paper was to uncover the current state of CSR/sustainability reporting by businesses in the Czech Republic through an own research; yet another goal was to identify major developments in this area within Czech business environment. The research was conducted on a sample of fifty most significant Czech companies based on their revenues (Czech Top 100) through an analysis of their non-financial reporting (separate CSR reports, annual reports, corporate websites). A comparison was made with KPMG research outcomes, which depict a number of major current global trends in reporting of business entities’ responsible behaviour. Worldwide as well as in the Czech Republic, increasingly more attention is being concentrated on CSR and sustainable business activities. The paper focuses on the communication process of a company with its stakeholders and the society alike about the social and environmental impacts caused by the firm’s economic activity. The main aim of this paper was to uncover the current state of CSR/sustainability reporting by businesses in the Czech Republic through an own research; yet another goal was to identify major developments in this area within Czech business environment. The research was conducted on a sample of fifty most significant Czech companies based on their revenues (Czech Top 100) through an analysis of their non-financial reporting (separate CSR reports, annual reports, corporate websites). A comparison was made with KPMG research outcomes, which depict a number of major current global trends in reporting of business entities’ responsible behaviour.

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INNOVATIONS IN MANAGEMENT OF SOCIAL ENTERPRISES

Author(s): Kateřina Legnerová,Marie Dohnalová / Language(s): English Publication Year: 0

This paper analyses the implementation of personnel management methods and processes in social enterprises comparing to profit organizations. The main findings are based on qualitative research in the Czech Republic in years 2010 – 2015. Social businesses are economic entities, which combine market competitiveness, values, and procedures with the social goals and mission of the non-profit procedures. Among the advantages of social enterprises, we can include the ability to find innovative solutions to the social problems on the intersection of the profit and non-profit world, or the ability to combine own revenues with grants, subsidies, donations and volunteering. The mixed nature of the social enterprises puts demands on their management, on the harmonization of the care for employees and volunteers. Therefore, it is important from the perspective of long-term sustainability in social undertakings, properly implement proven personnel processes. The mixed nature of the social enterprises can create tensions between democratic, participatory management and the requirements of the effective management of the enterprise. The research confirmed that it is possible to adapt personnel management rules and processes from theories for profit organizations, with some innovations. The outputs can serve as guidelines for implementation of personnel processes in Czech social enterprises.

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INNOVATION IN SUPPLY CHAIN MANAGEMENT

Author(s): Xenie Lukoszová / Language(s): English Publication Year: 0

This paper aims to introduce the latest innovative approaches to inventory management, which can be successfully implemented in both domestic and international supply chains. The basics cientific methods used in the preparation of this article include analysis, comparison and problem synthesis as a key source of information. Secondary research was conducted on the basis of studying domestic and foreign publications on the subject. Among the factors that were also taken into consideration by the authors was practical experience drawn from business. The authors of the paper first briefly characterize the supply chain and the concept of supply chains within the context of their development. Subsequently, an insight is given into inventory management with a key focus on innovations. Nowadays, supplies constitute a major problem in managing supply chains. Making improvements to the way supplies are managed significantly improves the quality of the overall supply chain management. The innovations investigated for this purpose include the application of advanced inventory management and the technological implementation of Vendor Managed Inventory (VMI) and Collaborative Planning Forecasting and Replenishment (CPFR). The aforementioned models and logistical management technologies are within the author´s main fields of interest. An analysis of the proven advantages and disadvantages of each follows, and where relevant examples are given of companies in which these innovations have already been implemented.

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THE STRUCTURE OF VENTURE CAPITAL RAISING BY COMPANIES IN POLAND AND CENTRAL AND EASTERN EUROPE: SELECTED ASPECTS

Author(s): Joanna Małecka,Teresa Łuczka / Language(s): English Publication Year: 0

The ability to identify needs and accurately define ideas, willingness to take risks and the capability of taking up financing options available in the market are the features of every modern entrepreneur. Although capital market instruments are becoming increasingly popular, company owners still prefer classical money market instruments offered by the banking sector. Venture capital funds such as seed, start-up or later-stage venture funds are not a widespread source of development capital for most entrepreneurs in Poland and Central and Eastern Europe. This article outlines research results addressing the volume and number of funds raised in the countries of Central and Eastern Europe as well as their popularity among companies of different sizes. The results presented are based on source data from annual reports and publications that have been produced and made available by capital market institutions and from the authors’ own research on Polish entrepreneurs. The scope and volume of venture capital used by companies for development are characterised, building on a linear Regression analysis and comparisons. The article also attempts to determine the development trend of possible sources of financing through the capital market instruments (venture capital) and poses the research question about entrepreneurs’ current awareness of opportunities to diversify companies’ financial portfolios.

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SLOVAK BUSINESS ENVIRONMENT IN THE CONTEXT OF THE SITUATION ON THE LABOUR MARKET

Author(s): Petra Milošovičová,Paulína Stachová / Language(s): English Publication Year: 0

The importance of the entrepreneurship for modern economies has been studied widely. This paper investigates the relationship between self-employment and SMEs and unemployment rate in Slovakia. The link between the labour market and the business environment is very close one. The researches made in this field found out that high unemployment rates may lead to start-up activity of self-employed individuals (the “refugee” effect), or on the other hand, higher rates of self-employment may indicate increased entrepreneurial activity reducing unemployment in subsequent periods (the “entrepreneurial” effect) (Thurik, 2008). The situation in the Slovak republic proves that small and medium enterprises, together with the self-employed persons, plays a crucial role in the employment, with their contribution of 69,6%to the total employment. The research based on the secondary statistical data allowed us to describe the situation of SMEs, hand in hand with the situation on the labour market. This analysis was strengthened by the correlation analysis. The relation between unemployed and start-up business motivation was proved. Only the group of long-term unemployed shows very low correlation. The findings of this paper may serve as a contribution to the discussion searching for the effective solutions to improve the situation on the Slovak labour market.

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PROBLEMS AND ISSUES IN IMPLEMENTING INNOVATIONS: CASE OF THE SLOVAK AGRIFOOD SECTOR

Author(s): Danka Moravčíková,Kamila Moravčíková,Izabela Adamičková / Language(s): English Publication Year: 0

Support of innovations in agriculture, food industry and biotechnologies has been defined as one of key priorities within the Smart Specialisation Strategy for the Slovak Republic for period2014-2020 in direct relation to the Europe 2020 strategy and the Innovative Union initiative. Importance of innovations in agrifood sector is underlined also by the fact that food security represent a contemporary global problem. The authors describe the situation of 35 agrifood SMEs in Slovakia regarding the problems and related issues in the process of implementing innovations and innovation-driven entrepreneurship. The data from questionnaire survey and information from interviews conducted in 2015 are interpreted in a case study paper. Majority of responded SMEs identified a lot of barriers, particularly financial and institutional. On one hand, they declared willingness to manage the innovations but on the other hand they declared non-readiness to cooperate with R&D institutions and universities in the field of technology transfer. The research was realized within the project of Establishing AgroBioTech Research Centre and research findings have been used for purposes and activities of the Transfer Centre at the Slovak University of Agriculture in Nitra.

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DESPERATE ENTREPRENEURS: NO OPPORTUNITIES, NO SKILLS

Author(s): Monika Mühlböck,Julia Warmuth,Marian Holienka,Bernhard Kittel / Language(s): English Publication Year: 0

Promoting entrepreneurship has become an important policy strategy in Europe in the hope to stimulate the crisis-shaken economy. In this paper, we caution against undue expectations. Using data from the Global Entrepreneurship Monitor, we find that a considerable proportion of the new entrepreneurs start a business despite a negative perception of business opportunities as well as lack of confidence in their own entrepreneurial skills. We extend existing entrepreneurship theories to account for this phenomenon. Testing the hypotheses derived from our model, we find that these people turn to entrepreneurship due to lack of other options to enter the labour market.

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SOCIAL ENTREPRENEURSHIP AND SOCIAL ENTERPRISES: THE CASE OF SLOVAKIA

Author(s): Ladislav Mura,Monika Orlíková / Language(s): English Publication Year: 0

Social entrepreneurship is a new area of economic activity, which is characterized by linking economic and social objectives. It is such a new dimension of unconventional entrepreneurial dynamism that it is also the bearer of social innovation and social development, as well as a new impetus for economic growth. Social entrepreneurship is a response to the ongoing social and economic changes, incentives and challenges of social development. Experts perceive this type of business as an innovative form of business activity with added social value. So it is also a business, the primary goal is not profit, but a wider social mission with a permanent solution of social problems. Such business can be classified as a possible instrument of employment policy especially in relation to specific segments of the labour market. Social enterprises create an area for the realization of the disabled and marginalized groups. This paper focuses on the evaluation of social entrepreneurship and assesses the current situation in the field of social entrepreneurship and social enterprises in Slovakia with emphasis on comparative analysis at the international level and critical analysis of legislative definition. In solving the research problems, we use logical and cognitive methods with various procedures and critical analysis. Finally, the contribution results in suggestions and recommendations for further development of social entrepreneurship in Slovakia.

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NEW INNOVATIVE BUSINESS MODELS: CIRCULAR ECONOMY CASE

Author(s): Valentinas Navickas,Akvilė Feiferytė / Language(s): English Publication Year: 0

The concept of circular economy is receiving increasing attention worldwide as the way to reduce the demand for primary resources focus on urban and industrial waste to achieve a better balance between economic growth, environment and society. Circular economy prompts innovation for reuse, manufacturing and recycling activities. The importance of circular economy implementation is seen by many politics, scientists and manufacturers. Today’s business must adopt principles of circular economy in their business models to improve production, reduce pollution and stimulate continuously economic growth. The purpose of this paper is to present theoretical business model incorporating the concept of circular economy. A literature review and data analysis covering the issues how circular economy will affect business models and economic structure. Main contribution (the novelty) of this paper is our proposed circular economy business model for the economy and natural environment.

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DEVELOPMENT OF PRODUCTS PROMOTION PROGRAMS OF OWN BRANDS BY RETAIL NETWORKS BASED ON DEFINING LOYALTY INDEX

Author(s): Ksenia Nefedova,Olga Yares / Language(s): English Publication Year: 0

Nowadays the Russian audience loyal to its own brands of retail networks and hypermarkets is only being taken shape, the given products market is unstable and demand subjects to significant fluctuations. Further market development will, for the most part, depend on the policy of retailers and measures taken by them in creation of trust relationship to these products. The given article deals with the analysis of the empirical data collecting at large trading enterprises of the main trends that enable to develop customer loyalty to the products of own brands found in retailer networks of the city. A portrait of a potential buyer of own brand products has been created as a result of carried out analysis. This portrait enables to evaluate prospects of private labels development at the territory of specific region. The qualitative characteristics of the given products necessary for positioning in their promotion and competitiveness on the market relating to more well-known brands have been developed. The obtained results lay the foundation of methods and programs of own brands promotion at regional markets.

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INNOVATION-BASED MODEL OF ECONOMIC DEVELOPMENT AS A STRATEGY FOR SUSTAINABLE GROWTH IN RUSSIA

Author(s): Ekaterina Panarina / Language(s): English Publication Year: 0

The necessity of profound changes in many areas of innovation system is the primarily goal fora new economic model in Russia. For Russian reality the implementation of the tools of strategic innovation management, sustainable development, and entrepreneurship is highly important. However, lack of finance, the superimposed narrow strategic focus, the rigidities of local business networks, the weakness of external infrastructure for innovation and the absence of state support of innovative enterprises seriously impede attempts to implement radical changes. In this article we specify our understanding of innovation-based scenario of economic development where innovations are directly associated to the sustainability that moves from exploitation to exploration, from corporate environmental management to sustainable entrepreneurship, and from efficiency to innovation. We indicate the need for radical innovation via entrepreneurial start-ups or new ventures connected to science and educational institutions within existing corporations. Presenting conceptual research, this article addresses the theme of how we can create economic sustainability and produce innovative businesses. The article brings a broad discussion of the intersection of sustainability, innovation and entrepreneurship.

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ASSESSMENT OF INFLUENCE OF HUMAN CAPITAL QUALITY ON THE INNOVATIVE DEVELOPMENT OF THE TERRITORY

Author(s): Ilya Panshin,Maria Tobien / Language(s): English Publication Year: 0

Nowadays the prospects for the socio-economic development of territories are largely determined by the level of innovation development, which is based on the use of high technology and information technology, intellectual resources, factors of production. Human capital is becoming one of the major resources for the innovation development. This paper observes and predicts the territory innovative development relying on the econometric modelling and on the correlation and regression analysis, depending on the parameters that determine the quality of human capital. A new interpretation of "human capital" category was suggested and its structure, features and form factors were considered. There were singled out the unique properties of this category including such the characteristic of capacity with respect to the knowledge, intelligence, information, mobility, innovation, creativity, self-learning, etc., which determine the ability of a person to perceive and create innovations. There was developed the model of innovative advance of the territory on the basis of the indicators which characterize the ability of the region economy to reproduce innovation: the efficiency of the research and educational spheres, the population cultural and moral potential, the efficiency of the public health system.

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DISSEMINATION OF SUSTAINBILITY IN MULTINATIONAL CONSTRUCTION COMPANIES: EVIDENCE FROM THE CZECH REPUBLIC

Author(s): Jaroslav Pašmik / Language(s): English Publication Year: 0

The construction industry is one of the most greenhouse gas producing industries in the world. For corporate sustainability science it is therefore crucial to deal with the industry to find solutions towards sustainable governance and management to lower its negative impact. This inductive study of four multinational construction companies examines how organizations manage sustainability of its operations in its central locations and subsidiaries. Drawing from literature reviews, interviews, observations and company reports I have developed insights into how the companies disseminate sustainability tools and best practices within multinational operations and what are the main drivers and obstacles for a higher level of sustainability. During the research I discovered there are significant barriers to sustainability dissemination The best sustainability practices remain limited to a small number of projects. The levels of sustainability performance remain heterogeneous among subsidiaries. On the other hand: rotation of managers and sustainability experts, product premium opportunities, brand reputation as well as level of regulation, subsidies and public awareness are identified as main drivers.

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KEY PRINCIPALS OF FAMILY BUSINESS COMPREHENSION WITH HELP OF THE HISTORICAL ANALYSIS

Author(s): Anastasia Petlina / Language(s): English Publication Year: 0

Family business is the most extended and permeant form of business over all the history. The issue of family business started to pay attention of scholars relatively a while ago, thus there are some non-clarified points. The purpose of the paper is to investigate definitions of family business and define tendencies in specification of that. For insight into that phenomenon, it was decided to study the historical sources of the family business concept development during the twenty and twenty-thirst century, after evaluate them with the help of Vallone’s three key principals of determination of family business. The paper was prepared on the basis of research of the most cited scientific papers relating to the definition of family business with help of general theoretical scientific methods, in particular analysis, synthesis, analogy, comparison, generalizations, deduction and methods of expert estimates. As a result, it was found, that majority of family business definitions were created based on ownership criteria, the second most popular criteria is family members’ involvement in the business. The third offered criteria “intention to the succession” was used the least, despite that, criteria contribute to investigate the small and micro-family-owned enterprises. Although, for facilitation the identification of a family business with the help of the third criteria, it was suggested to examine a family ties of family business. The results of this study have allowed the finding of a definition for the family business, thereby, the structure of family ties of the biggest Czech family companies was determined.

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THE STUDY OF INNOVATION IN TOURISM DEVELOPMENT IN A TOURISTRECREATIONAL CLUSTER (ON THE EXAMPLE OF THE LIPETSK REGION OF THE RUSSIAN FEDERATION)

Author(s): Olga Vladimirovna Skrobotova,Raisa M. Ivanova,Irina Polyakova / Language(s): English Publication Year: 0

The tourism industry is considered as a condition of the economic growth and the society development in modern Russia. The level and direction of the innovation process become a factor of competitiveness in a tourism industry. The problem of innovations on the level of a regional tourism development is very important in this context. The Federal Target Program “The development of the inbound and outbound tourism in the Russian Federation (2011-2018 years)” is being realized since 2011 in Russia. According to this program the tourism and recreational clusters and automobile tourist clusters were established in the different regions if the country. This article focuses on the studying of the practice of the innovative approaches to the tourism development in the Lipetsk region of the Russian Federation. The relevance of the present studying is determined by the necessity to analyze the experience and results of realization of cluster approach in tourism in the region mentioned. Nowadays there are five clusters established in the Lipetsk region. The innovative approach to the tourism development in the tourism and recreational cluster “Yelets” becomes the object of studying. The different types of innovations and conditions of the innovative process are described in this article.

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ETHICAL RESPONSIBILITY OF SOCIAL SERVICE MANAGER

Author(s): Peter Slovák,Angelika Dudžáková / Language(s): English Publication Year: 0

Ethical responsibility we perceive as a moral responsibility manager in social services and counseling, which is necessarily required for the application of professional management. Preserving ethical aspects in the context of professional intervention in client care at facility, means respecting the individuality of the individual, specific personality traits and behavior. Our research investigation were focused on learning about awareness and actual enforcement of moral responsibility of managers of social services. Based on comparison of theoretical approaches to solving real issues and implementing approaches the object of this paper identify important factors determining the behavior of manager in terms of respect for ethical responsibility. In addressing the issues set we use logic and cognitive methods and various procedures that allow to understand the specific aspects of the management of social services. Through semi-structured interviews, we complement the important informations to research issues. Based on the transcription and segmentation we created categories that according to the results of research investigations have meaningful interpretation value given to research objectives. The conclusions are applicable in the context of continuous monitoring of the implementation of the rules of ethics in practice managers of social services and counseling, as well as in the training of future professionals.

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