A social dimension of the activities of selected contemporary animated film characters

Author(s): Joanna Mytnik-Daniluk / Language(s): English Issue: 4/2020

Animated film characters represent various attitudes, points of view and issues, including social problems. Many of them are shown as carriers of socially approved character traits, who have an important mission or fight for the greater good. It must be emphasised that a film hero, as the key element of the film plot is the centre of attention for a viewer. The holistic reception, including all the values, norms and principles, proves to be an effective tool during educational and therapeutic work. Thanks to considerations into the social dimension of activities, based on the example of particular characters, it is possible to appreciate in animated films the significance of the issues which are still unnoticed and regarded as childish. The development of this topic is the result of the researcher’s own research into the social message of animated works.

Disease as a movie theme. Media and genological analysis

Author(s): Małgorzata Bożek / Language(s): English Issue: 4/2020

The paper concentrates on a comparative interpretation of two films which are classified by their authors as melodramas. The first one is Michael Haneke’s Love and the second one is The Notebook by Nick Cassavetes. The films selected for this analysis represent two different attitudes to disease. Haneke creates a moving image of dying, which is associated not only with physical death, but also the death of human dignity. Cassavetes focuses on a story before the disease of the main heroine, while her affliction is treated as a complement to the happy life, rather than a leading motif. The purpose of the paper is to compare the films from different perspectives: media and genological, as well as to answer the question why directors from various cultures perceive the topic of disease as a film theme in such distinct ways

Teatr Telewizji jako medium edukacyjne – rola historiograficzna i popularyzatorska na przykładzie wybranych spektakli

Author(s): Aleksandra Mirek-Rogowska / Language(s): Polish Issue: 4/2020

Television Theatre is a genre on the border between theatre, film and television. One special example is the so-called art of fact, whose purpose is the reconstruction of events according to facts and reality. The following paper, which is based on the analysis of selected historical performances of the Polish Television Theatre, is an attempt at presenting it as a medium that plays an important role in education and popularisation of the Polish history of the 20th century. At the same time, it is an invitation to more detailed and interdisciplinary research into television theatre.

Methodological Aspects of Research on Mediatization and Demediatization of Everyday Life. Current State and Key Challenges

Author(s): Katarzyna Kopecka-Piech / Language(s): English Issue: 4/2020

The purpose of the paper is to present the main methodological paradigms and problems in research into mediatization of everyday life, as well as determining the methodological niche concerning the studies on demediatization, especially of this sphere of life. The paper begins with defining mediatization and presenting the main research paradigms. The following part concentrates on locating the discussed issues in the sphere of studies on mediatization of everyday life. The next part focuses on demedatization as a real phenomenon and an under-researched field. The final section of the paper contains the analysis of the main challenges related to the discussed studies on everyday life.

Instagram jako przestrzeń komunikacyjna dla twórców filmowych i młodych widzów: analiza porównawcza profili najpopularniejszych płatnych serwisów VOD w Polsce

Author(s): Roksana M. Zdunek / Language(s): Polish Issue: 4/2020

Thanks to social media, paid VOD services go beyond their borders and reach a wider audience, increasing their impact scope. Instagram is a tool which allows the owners of VOD services to maintain interaction with young viewers, who are the main users of this medium. The paper presents the results of a comparative analysis conducted with the use of netnography and media content analysis, posts published in 2019 on profiles connected with the most popular paid VOD services in Poland: Netflix, HBO, Ipla and Player.

Fenomen współczesnych produkcji serialowych w komunikowaniu wartości

Author(s): Kamila Rączy / Language(s): Polish Issue: 4/2020

Contemporary series productions are modern TV forms, which are undergoing transformation both in terms of structure and conveyed messages. They communicate certain categories of values, such as: informative-educational, ethical-moral, educational-psychological and social-cultural. This paper was based on analysing the phenomenon of contemporary TV series forms in the context of value message. The subject of the study were contemporary foreign TV series. Moreover, it is an attempt at confirming the thesis about communicating certain categories of values.

Co przyniesie jutro? Potencjalne zastosowanie technologii w działaniach terapeutycznych na przykładzie filmów science fiction

Author(s): Nikola Olszak,Tobiasz Dunin / Language(s): Polish Issue: 4/2020

In our work we analyse various options of technology as an aid measure in cases of crisis, as exemplified by selected science fiction films. A crisis in human life appears when mental resources he possesses are insufficient to deal with a certain situation and he must reach for other available solutions. One of such means is more and more frequently technology – since 1966, when ELIZA was released – the first therapeutic programme – until now, when smartphone applications facilitate work with autistic children, or VR technology allows soldiers to overcome their trauma in safe conditions. We are observing the development of technology with great curiosity and we anticipate even greater possibilities of its application in therapy. Unfortunately, as for now we have to settle for science fiction films.

Polska szkoła – filmowa? Recenzja książki "Trudna obecność. Film w edukacji polonistycznej a interpretacja" Marii Szoski

Author(s): Marta Kasprzak / Language(s): Polish Issue: 4/2020

Sprawozdanie z międzynarodowej konferencji naukowej Modern Heavy Metal Music, 24–25.06.2020, Helsinki, Finlandia

Author(s): Karolina Karbownik,Anna Svetlova / Language(s): Polish Issue: 4/2020

THE INFLUENCE OF THE ANCIENT ORATOR CICERO ON EMINESCIAN JOURNALISM

Author(s): Bianca-Virginia VANDACHEVICI (IBADULA) / Language(s): Romanian Issue: 32/2023

This work presents the fact that among the classical Latin writers from whom Mihai Eminescu takes different techniques of elaborating the act of communication in order to realize his journalistic discourse, there is also the Latin orator, politician and writer Marcus Tullius Cicero. In this vein, we will apply an analysis grid to a series of articles from Mihai Eminescu's publishing, in which the journalist makes references to Cicero in various contexts.

THE PRINCIPLE OF LINGUISTIC POLITENESS IN THE TELEVISED POLITICAL DISCOURSE DURING THE PANDEMIC

Author(s): Robert Claudiu Bălăiasa / Language(s): Romanian Issue: 32/2023

This paper refers to the classification of the types of politeness in one of the most watched categories of speeches, the political one. The reference area of this type of speech focuses on the televised political one, of the president of Romania, Klaus Iohannis, during the coronavirus pandemic. The speech analysis, of the first man in the Romanian political society, is seen from the perspective of the system developed by P. Brown and C. Levinson, the emphasis being on the difference between the concepts of positive politeness and negative politeness. The main topics of politeness analysis dividing in the Persuasive Force of the Imperative, Thanking Presentation, Avoiding disagreement, Using the optative-conditional mode or Indirect speech act formulation.

A POETICS OF THE STAGE DIRECTIONS. INDICES OF NON-VERBAL COMMUNICATION AND FIGURATIVE LANGUAGE IN CAMIL PETRESCU’S DRAMATIC WORK

Author(s): Ruxandra Coman / Language(s): Romanian Issue: 33/2023

Camil Petrescu validates the suggestive power of the non-verbal communication indices in the parenthetical text not only with the intention of lyricizing the dramatic discourse, but also to enhances, through expressive means, the deep symbolism of the conflict. All the auxiliary elements to verbal communication provide information about the social status and the relationships between the characters, about their moral traits or state of mind, all the more so as they are rendered through expressive means, emphasizing the verbal conflict by marking, step by step, the dynamics of dramatic communication. When it comes to analysis the paralinguistic modalities of communication given in brackets by the author, some must take into account all the aspects that are somehow involved with the inner message conveyed by the author.

FROM HUMOR TO SUBTLETY: USING IDIOMS IN THE PRESS TO CAPTIVATE READERS

Author(s): Mădălina TOADER / Language(s): French Issue: 33/2023

This scientific article examines the use of idiomatic expressions in the press as a means to captivate readers. Idiomatic expressions are phrases or linguistic constructions specific to a given language, whose meaning cannot be understood literally. They add a humorous, subtle, and lively dimension to press articles, thereby attracting and retaining readers' attention. In this article, we explore how journalists use these expressions to create catchy headlines and impactful formulations, and we analyze the different nuances of humor and subtlety they convey. We also study the impact of these idiomatic expressions on how readers perceive and interpret the information presented in the articles. By using concrete examples from the press, we highlight the importance of appropriately using idiomatic expressions to arouse readers' interest and engagement.

FIGURES OF SPEECH IN CURRENT PRESS LANGUAGE

Author(s): Emilia-Mihaela Costescu (Crînguș) / Language(s): Romanian Issue: 33/2023

The journalistic language has caught the attention of many researchers in the linguistics field, being the subject of many specialized studies, scientific papers and analysis that follow the evolution of the media act. Figures of speech are very important in journalistic language. A figure of speech is a creative use of language to generate an effect and is considered the living substance of the artistic language. The language used in the written press has the ability to invent or promote cult expressions or memorable expressions, which belong to some personalities from the past or some well-known contemporary people. In this article we define the figures of speech and we will present examples from the current press, in the period 2018-2023.

PERSONAL DEICTICS IN CURRENT ROMANIAN ADVERTISING DISCOURSE

Author(s): Mădălina Chirilă / Language(s): Romanian Issue: 33/2023

Personal deictics are primarily used in current Romanian advertising discourse to refer to the receiver of the advertising message, with the aim of creating a stronger and more personal connection with the target audience, making them feel directly involved in the advertising message. The direct and individual address induces a sense of closeness and personal engagement by establishing a more intimate and authentic relationship between the brand and the consumer. This can positively influence the audience's perception of the promoted product or service and encourage a favorable response. It's important to note that the use of personal deictics may vary depending on the brand's communication strategy and target audience. Some advertising campaigns may deliberately employ personal deictics to directly and individually address consumers, while others may adopt a more general and impersonal style.

TYPES OF PRAGMATIC MARKERS IN WHICH PRONOUNS FUNCTION IN CURRENT ROMANIAN ADVERTISING DISCOURSE

Author(s): Mădălina Chirilă / Language(s): French Issue: 33/2023

This article examines the types of pragmatic markers in which pronouns function in current Romanian advertising discourse. After clarifying the theoretical concepts, the author analyzes the function of the pronoun in the pragmatic markers of the turn to speak, where it is a component part of a certain number of verbal and non-verbal signals for assuming or transfer of the role of speaker.

FASHION-FROM CONCEPT TO FORM OF COMMUNICATION

Author(s): Violeta Marinela Preduţ (Dumitru) / Language(s): Romanian Issue: 33/2023

The term "fashion" came into circulation at the end of the 15th century, in French-mode- and in English- fashion. The semantic history of the concept of "fashion" indicates a register of meanings: from ethical ones -"measure", "decency" and aesthetic ones - "elegance", "manner", "beauty", "good taste", to the general ones of modernity, contemporaneity, actuality. In the common language, the word "fashion" inherited a meaning from all these, while the scientific discourse combined it with the phenomena of communication, imitation, conformity, social change, innovation. There is a tendency to overlap the meaning of the concept of fashion with that of clothing, both in common and scientific language, but fashion is mainly reflected in clothing, but it does not stop there. Clothing communicates information to viewers through the visual language elements of which it is composed, points, lines, colors, color spots, shapes, but at the same time it communicates the social status of the wearer, it communicates the state of mind, some moral values, belonging to various styles and groups. Clothing is an abbreviation of who we are, what we think. In order to truly understand the role that clothing occupies in human society, we must return to its origins, understand the motivations that lead us to use it, establish the place it occupies in modern society and how we can make the consumption of clothing products to reduce global pollution.

Percepcija i komunikacija Travničana u djelu Ive Andrića Travnička kronika

Author(s): Nela Ćosić / Language(s): Bosnian,Croatian,Serbian Issue: 129-130/2023

Ivo Andrić u svojim djelima naglašava čovjeka kao biće sa svim manama i vrlinama koji ga čine čovjekom. Prikazuje zlo, ljudske nagone, nemirnu savjest, izopačenosti ostale pojave koje utječu na čovjeka i njegovo ponašanje. U najpoznatijem Andrićevu povijesnom djelu Travnička kronika do izražaja dolazi obični travnički život, pomutnja nastala dolaskom stranaca te neprihvaćanje istih. Također, prikazan je i pogled stranaca na život u Travniku u doba Osmanskog Carstva. Andrić turskim uzrečicama, smiješnim poštapalicama i anegdotama, čitatelju pokušava dočarati suživot muslimana, kršćana i Židova u Travniku za vrijeme Drugoga svjetskog rata. Prikazana je važnost komunikacije, pregovaranja, slušanja i osluškivanja pozadine između političkih subjekata tijekom ratnog vremena te posljedice prilikom komplikacije istih. Uz verbalnu, istaknuta je i neverbalna komunikacija kojom su tadašnji Travničani pokazivali brojne reakcije poput negodovanja, žalosti, bijesa. Travnička kronika djelo je bogato etnološkim, kulturno-povijesnim, tradicijskim i ostalim vrijednostima koje je Andrić odlično prikazao kroz brojne likove, a posebice glavne likove, austrijskog i francuskog konzula.

DISCURSIVE DEICTIC ELEMENTS IN RELIGIOUS DISCOURSE

Author(s): Alice-Iuliana Roșu / Language(s): Romanian Issue: 34/2023

This corpus-based approach aims at identifying and analyzing the typology, structure and role of discursive person deictic (indexical) elements in conveying an oral message in different communicative religious contexts. The latter ones are characterized by specific data of enunciation and they correspond to some distinct discursive genres of the orthodox religious discourse from the functional point of view: religious lectures and lessons, occasional sermons, homilies, exhortations, paraeneses, etc. Having in view that deixis is one of the most important aspects of discourse pragmatic structure, the present study emphasizes that the enunciation elements find their reference by relating themselves to the real data of the situation of communication.

DEICTIC MARKS IN EDITORIALS IN ROMANIAN PRESS

Author(s): Eliza Pop / Language(s): Romanian Issue: 34/2023

Starting with Benveniste's theory of subjectivity, in this article we aimed to identify the deictic marks of person, space and time, in our corpus consisting of editorial texts that have the war in Ukraine as a pretext or central subject, in order to demonstrate that journalistic discourse is characterized by subjectivity.