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Стратегически насоки за управление на човешкия капитал в туризма
Strategic directions for human capital management in tourism

Author(s): Milena Metodieva Karailieva
Subject(s): Economy, Economic development, Tourism, Human Resources in Economy
Published by: Нов български университет
Keywords: Human capital; Competitiveness; Strategic management; Vision; Directions
Summary/Abstract: Under the conditions of global competition in world tourism industry contemporary trends in human capital management identifies good practices, simultaneously applying the advantages of traditional and the challenges of innovative management with multifunctional impact on their business, based on the specific experience in this sphere. In this context, this paper examines the role of human capital in Tourism and to outline the main strategic directions in term of the human capital, requiring expanse means of adequate motivating impacts for activating straight-forwarding initiative, purposeful and constructive organizational behavior of the people occupied in Hospitality Industry. Global Tourism surroundings defines the key role and new outlook of Human Capital Management and Human Potential Development in firm environment as most important factor for high quality and tourism competitiveness.