Innob=vation managament ab=nd global transformation in tourism Cover Image

Иновационен мениджмънт и глобални трансформации в туризма
Innob=vation managament ab=nd global transformation in tourism

Author(s): Milena Metodieva Karailieva
Subject(s): Politics / Political Sciences, Social Sciences, Economy, Education, Civil Society, Governance, Public Administration, Higher Education , Tourism
Published by: Нов български университет
Keywords: Globalization; Tourism industry; Innovation management transformations; Challenges

Summary/Abstract: Under globalization in Tourism industry, trends identify elements from traditional Management theory as well as transfomational Management in Tourism based on industry-specific experience. Current trends focus on Best practices that simultaneously benefit multiple aspects of a busines in this sphere. Innovation in tourism has become increasingly important topic of interest for academe, society, tourism organizations, and governments. The central focus, this report investigates is Innovative practices in tourism which can help businesses perform better while satisfying all interest sides. The goal of this paper is to analyzе best practices of innovation including, transformational management, product and service innovations, as well as the knowledge applied.

  • Issue Year: 3/2018
  • Issue No: 1
  • Page Range: 750-763
  • Page Count: 14
  • Language: Bulgarian