8. mezinárodní kolokvium o cestovním ruchu: Sborník příspěvků. Pavlov, 7.–8. září 2017
8th International Colloquium on Tourism: Proceedings. Pavlov, 7th-8th November 2017
Contributor(s): Andrea Holešinská (Editor)
Subject(s): Business Economy / Management, Regional Geography, Economic development, Marketing / Advertising, Tourism, Socio-Economic Research, Commercial Law
Published by: Masarykova univerzita nakladatelství
Keywords: Sustainable tourism; regional development; Banská Bystrica Region; Public-private Partnerships in Tourism; Slovakia; Legal Adjustment of Tourism;
Summary/Abstract: The proceedings are the output of the 8th International Colloquium on Tourism, which focuses on the current problems in the field of tourism. The contributions are focused on partnership (networking), sustainable development, and legislation on tourism. The proceedings as well as include the presentations of requested lectures on topics of regional tourism development programs, marketing action plan and partnership, and coordination in tourist regions.
- E-ISBN-13: 978-80-210-8845-0
- Page Count: 200
- Publication Year: 2017
- Language: English, Czech
PŘÍČINY USPOŘÁDÁNÍ SÍŤOVÝCH STRUKTUR V SOCIOEKONOMICKÉM KONTEXTU
PŘÍČINY USPOŘÁDÁNÍ SÍŤOVÝCH STRUKTUR V SOCIOEKONOMICKÉM KONTEXTU
(THE CAUSES OF NETWORK STRUCTURES´ ARRANGEMENT IN THE SOCIOECONOMIC CONTEXT)
- Author(s):Kamila Poledníková, Markéta Bobková
- Language:Czech
- Subject(s):Business Economy / Management, Tourism, Socio-Economic Research
- Page Range:5-14
- No. of Pages:10
- Keywords:Confidence; motives of cooperation; network analysis;
- Summary/Abstract:The paper deals with the analysis of cooperative network structures among tourism stakeholders. It focuses on the network of relations established due to the participation in the tourism product – the Beskydy card project. It is a highly valuable topic because the participation in various forms of cooperation can contribute to destination development and competitiveness. The aim of this paper is to introduce the structure of regional cooperation and evaluate the quantitative characteristics of the existing network. On the other hand, it highlights that using a network analysis cannot cover the qualitative aspect of the relations. For this reason, the results were compared with the specific experience of the stakeholders in the field of cooperation, the nature of relationships and the level of mutual trust. Methods of analysis, synthesis, and comparison were used. To measure the network characteristics, quantitative network analysis methods are used. The topology of such system is measured by the density of the network, the average degree, and the average clustering coefficient. In order to determine the cooperative relations among stakeholders, structured questionnaires were employed.
SUSTAINABLE TOURISM AS A FACTOR OF REGIONAL DEVELOPMENT: CASE OF THE BANSKÁ BYSTRICA REGION
SUSTAINABLE TOURISM AS A FACTOR OF REGIONAL DEVELOPMENT: CASE OF THE BANSKÁ BYSTRICA REGION
(SUSTAINABLE TOURISM AS A FACTOR OF REGIONAL DEVELOPMENT: CASE OF THE BANSKÁ BYSTRICA REGION)
- Author(s):Matúš Marciš, Marian Gúčik
- Language:English
- Subject(s):Business Economy / Management, Regional Geography, Economic development, Tourism
- Page Range:15-25
- No. of Pages:11
- Keywords:Banská Bystrica Region; regional development: sustainable tourism;
- Summary/Abstract:Tourism influences several sectors of the economy. In regional development, tourism is a significant source of incomes, employment, improvement of competitiveness and effective instrument for interregional cooperation. The development of tourism in the region cannot be isolated, but it has to be in accordance with the principles of sustainable development. The concept of sustainable development is part of the planning at national, regional and local level. The aim of this paper is to evaluate the influence of sustainable tourism as a factor of regional development. The object of this study is the Banská Bystrica region as a self-governing unit. The influence of tourism on regional development is evaluated using the selected indicators of sustainable tourism development. The material consists of data from the Statistical Office of the Slovak Republic, the Ministry of Transport and Construction of the Slovak Republic and selected municipalities. The data are processed by methods of descriptive statistics. The article explains the importance of sustainable tourism in the development of the Banská Bystrica region using the indicators of sustainable tourism development.
ACTIVITIES OF PUBLIC-PRIVATE PARTNERSHIPS IN TOURISM DESTINATIONS – CASE STUDY OF SLOVAKIA
ACTIVITIES OF PUBLIC-PRIVATE PARTNERSHIPS IN TOURISM DESTINATIONS – CASE STUDY OF SLOVAKIA
(ACTIVITIES OF PUBLIC-PRIVATE PARTNERSHIPS IN TOURISM DESTINATIONS – CASE STUDY OF SLOVAKIA)
- Author(s):Vanda Marakova, Diana Kvasnová
- Language:English
- Subject(s):Business Economy / Management, Economic history, Transformation Period (1990 - 2010), Present Times (2010 - today), Tourism
- Page Range:26-35
- No. of Pages:10
- Keywords:Partnership; Slovakia; tourism destination;
- Summary/Abstract:The success of destinations on tourism market determines coordination and cooperation of stakeholders participating on its development. In states with developed tourism has cooperation and partnerships in tourism destinations long tradition. In Slovakia is this collaborative approach actual from 90s, when with the aim to support tourism development were established tourism associations. The Tourism Support Act. 91/2010 Coll. Determined conditions for establishment of destination management organizations (DMOs) on the base of public-private partnership. Partnership can be characterized as a strategic joining of different stakeholders participating on tourism development in destinations. Its establishment increases competitiveness of tourism destinations and their sustainability on tourism market. The aim of the paper is to examine the activities of DMOs on local and regional level in tourism destination in Slovakia. The material utilized by the authors are secondary data processed by selected methods of correlation and regression analysis. The paper focuses on analysis of funds on marketing activities of DMOs in the relation to attendance of tourism destinations.
KRIZE PRÁVNÍ ÚPRAVY CESTOVNÍHO RUCHU
KRIZE PRÁVNÍ ÚPRAVY CESTOVNÍHO RUCHU
(THE CRISIS OF LEGAL REGULATION OF TOURISM)
- Author(s):René Petráš
- Language:Czech
- Subject(s):Business Economy / Management, Tourism, Commercial Law
- Page Range:36-42
- No. of Pages:7
- Keywords:Legal regulation of tourism; act No. 159/1999 Sb., governing some conditions for business activities in tourism; directive 90/314/EEC; directive 2302/2015/EU;
- Summary/Abstract:Legal regulation of tourism has been for past few years coming through vast changes and this instability is often marked as one of the key problems of the field. Regarding the present changes of legal regulation, significant amendments due to the new directive on package tours should be highlighted. It is questionable whether the Czech Republic will be able to comply with time limit requested by the EU – thus passing it until the end of the year with legal force since July 2018. There are also present attempts to connect the fees related to tourism with the act on local fees. The changes also concern related constituent fields such as wine growing with respect to great amendment which came to force on 1 April 2017 or the historic preservation where is even new act created which is, according to critics, worse than the present one from 1987. Still, the discussions about act on support of tourism development, work on which has been lasting for several years now, have not fallen silent yet. Organisation of tourism has always been and up till now still is partly unclear which has negative impact on regional development. Oftentimes, everybody was rather waiting for the act (like in central part of Bohemia) or the measures taken on the regional level were inconsistent, when f. e. the management of destinations was created, then liquidated and now it is restored again.
PŘÍLOHA – PREZENTACE
PŘÍLOHA – PREZENTACE
(APPENDIX – PRESENTATION)
- Author(s):Jitka ZIKMUNDOVÁ, Soňa MACHOVÁ, Jiří VOVES, Ivana LUKÁŠKOVÁ, Tomáš ČIHÁK, Martin Šauer, Jiří Vaníček
- Language:Czech
- Subject(s):Business Economy / Management, Regional Geography, Marketing / Advertising, Tourism
- Page Range:43-198
- No. of Pages:156
- Keywords:National tourism support programs; Marketing Information System; tourism development program; Vysočina Region; Destination management;