The Persuasiveness of a Message and the Problem of Legitimacy Cover Image

The Persuasiveness of a Message and the Problem of Legitimacy
The Persuasiveness of a Message and the Problem of Legitimacy

Author(s): Rafał Leśniczak
Subject(s): Media studies, Politics and communication, Theory of Communication
Published by: Wydawnictwo Uniwersytetu Łódzkiego
Keywords: persuasiveness; political communication; the ideal speech situation; emphasis; the legitimacy of power;

Summary/Abstract: The author analyses several selected speeches of Italian politicians: the founder of the Forza Italia party, Silvio Berlusconi; the founder and leader of the Five Stars Movement, Beppe Grillo; and the current Prime Minister of Italy, Matteo Renzi. The study makes it possible to evaluate whether the conditions for the ideale Sprechsituation (the ideal speech situation) of Jürgen Habermas are fulfilled in analysing the public discourse. Particular attention will be given to the relationship between the persuasiveness of the communication and the problem of legitimacy.

  • Issue Year: 35/2016
  • Issue No: 5
  • Page Range: 59-73
  • Page Count: 15
  • Language: English