ZARZĄDZANIE RÓŻNORODNOŚCIĄ POKOLENIOWĄ OSADZONE W KULTURZE SZACUNKU I JEGO ZNACZENIE DLA EMPLOYEE VALUE PROPOSITION
GENERATIONAL DIVERSITY MANAGEMENT EMBEDDED IN A CULTURE OF RESPECT AND ITS RELEVANCE TO THE EMPLOYEE VALUE PROPOSITION

Summary/Abstract: Purpose | To identify activities in the field of generational diversity management (GDM) in connection with the declared organizational values described semantically with terms characteristic of the culture of respect. To determine the relationship between embedding GDM in a culture of respect and Employee Value Proposition (EVP) activities. Research method | Analysis of the literature on the subject, as well as selected documents and job advertisements published on the websites of 53 organisations listed as the most advanced in terms of diversity and inclusion management in Poland in 2023. Results | The analysis showed that in an elite group of enterprises, leaders in diversity and inclusion management, in the GDM programs, there are references to selected instruments such as intergenerational integration projects, age-appropriate health prevention or mentoring. Organizational values on which effective intergenerational cooperation should be based are much less often emphasized. In the documents of companies that refer to organizational values in GDM programs, there are descriptions characteristic of the culture of respect. However, these values are rarely presented

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