Rola strategii rozwoju w procesie zarządzania konkurencyjnością klastra
The role of strategy development in process competitiveness management of the cluster
Author(s): Bogusław BembenekSubject(s): Economy
Published by: Wydawnictwo Naukowe Uniwersytetu Szczecińskiego
Keywords: cluster; strategy; development; management; environment; competitiveness
Summary/Abstract: The issue made in the paper relates to the strategic management of the cluster and is analyzed on the basis of the results of theoretical and empirical research. The author points out how valuable are both the knowledge about the essence of strategic management, the role of strategy development, as well as the ability to use this knowledge for managers and leaders of clusters in the management of these organizations. The author also points out that the efficiency of strategic management depends on the ultimate level of competitiveness clusters.
Journal: Marketing i Zarządzanie
- Issue Year: 2013
- Issue No: 30
- Page Range: 27-46
- Page Count: 20
- Language: Polish