COMMUNICATION AND COMPETENCIES IN THE MANAGERIAL PROCESS
COMMUNICATION AND COMPETENCIES IN THE MANAGERIAL PROCESS

Summary/Abstract: The authors present a few considerations on the communication’s role in the organization, in order to improve collaboration, competence, creativity and conflict control for increasing the quality of service to the consumer. The link communication-competence-creativity involves integration processes in the organization, motivation, career development and conflict resolution, good relationships with the internal and the external customer of the company. The findings are based on case studies conducted in firms having various fields of activity and located in Central and Northern Transylvania.

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