THE PERCEPTION OF YOUNG PEOPLE FROM THE WESTERN PART OF ROMANIA FROM GENERATION Z ON THE USE OF AI IN THE RECRUITMENT AND SELECTION PROCESS Cover Image

THE PERCEPTION OF YOUNG PEOPLE FROM THE WESTERN PART OF ROMANIA FROM GENERATION Z ON THE USE OF AI IN THE RECRUITMENT AND SELECTION PROCESS
THE PERCEPTION OF YOUNG PEOPLE FROM THE WESTERN PART OF ROMANIA FROM GENERATION Z ON THE USE OF AI IN THE RECRUITMENT AND SELECTION PROCESS

Author(s): Ovidiu-Florin SENDRONI
Subject(s): Social Theory, Human Resources in Economy, ICT Information and Communications Technologies, Socio-Economic Research
Published by: Ediktura Beladi
Keywords: AI; recruitment and selection; Generation Z; social media;

Summary/Abstract: In recent decades, Artificial Intelligence has seen a significant development, which has enabled the automation of several fields, including that of human resources, substantially changing the role of recruiters and professionals in the field. However, there are few studies that explore recruiters' perceptions of the use of AI-based technology (Horodyski, 2023) and even less research in the literature that examines the candidate's perspective. Thus, through the present study I aim to analyze the perception of candidates towards the recruitment and selection process that uses AI tools and, more precisely, the impact of factors that may influence this perception. Also, in this study, I aim to exclusively analyze the perception of people from generation Z. This choice is justified by the fact that generation Z is the most recent to enter the labor market. The research question is to what extent are the young generation Z willing to use artificial intelligence in the recruitment and selection process, when they want to be employed? We adopted a quantitative method, collecting data through a questionnaire applied through the snowball method. Data analysis included descriptive statistics, correlational analyses, and Mann-Whitney nonparametric tests. The results demonstrated that the use of social networks can be a factor that can influence the intention to participate in an AI-based recruitment and selection process, and the degree of trust towards artificial intelligence is the most influential factor.

  • Issue Year: X/2024
  • Issue No: 2
  • Page Range: 364-377
  • Page Count: 14
  • Language: English
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