Komuniciranje i identiteti gluvih

Author(s): Nikola Grujić / Language(s): Serbian Issue: 39/2017

Communication and language are one of the central elements of every culture. Taking as an example persons who cannot hear we can see how a language becomes not only the foundation of culture, but also a strong identity qualifier. Probably the most precise definition of Deaf culture would be a social and creative power of the community standing on sign language. This paper seeks for answers to the questions such as how deaf people manage in the imposed mainstream communication, what do ‘oralist’ recommend and why is visualization of communication much more important and natural for the Deaf than ‘imitation’ and/or correction? The article attempts to encourage broader academic and social discussion on topics such as fundamental rights, social inclusion and culture (subculture) of the Deaf, incursion into or respect for autonomy of the values lived and promoted by the Deaf society, education of deaf children and youth, development of international sign language, self presentation and self representation of the community of non-hearing...Full recognition of national sign languages shall go in line with effective implementation of national policies for inclusive education, respecting the cultural specifics of the community of Deaf. Functional translation services together with other support services are basic requests of the Deaf so that the minimum of their rights is respected and the path towards equality is made. At the same time, the Deaf themselves should be more ‘vocal’ when requesting equal accessibility to goods and services as well as the equality for all persons with disabilities.

Radio – platforma audialna

Author(s): Maryla Hopfinger / Language(s): Polish Issue: 1/2017

Almost one hundred years ago radio introduced mediated aurality to social communications. This revealed the aural dimension of culture and itself became a powerful part of the audiosphere. This democratised access to cultural values. It developed thanks to technical innovations, creating its own traditions. This involved aural perception and familiarity with its programmes’ rules. It created new literary practices, which gave birth to aural literature. It can be used both as a tool of propaganda, as well as for artistic practices. It operates in both fiction and non-fiction. In the age of the digital reconfiguration of culture, it retains its individuality as an aural means of communication. It is capable of establishing an intense contact with the public, an example of which is two models of ties with listeners: Radio Maryja and Trójka.

Une approche pragmatique de l’analyse du discours et son application à la didactique du français sur objectif specifique

Author(s): Danijel Živković / Language(s): French Issue: 1/2017

Aujourd’hui, la communication est devenue une composante essentielle du travail et les compétences communicatives sont recherchées pour la majorité des postes de travail. La qualité des interactions est d’une grande importance pour améliorer la performance des entreprises. Étant donné que les compétences pragmatiques représentent l’un des éléments indispensables des compétences communicatives générales, notre intérêt est de révéler la manifestation de certaines caractéristiques pragmatiques du discours. Comment une approche pragmatique de l’analyse du discours peut contribuer à la didactique du français sur objectif spécifique (FOS)? La pragmatique vise à comprendre dans quelle mesure les échanges verbaux dépassent un simple échange d’information et influencent l’interlocuteur vers une action ou vers un changement de comportement, d’attitude, de la croyance, de la valeur, etc. Alors, une approche pragmatique de l’analyse du discours devrait décrire les éléments discursifs dans le discours, tels que l’organisation et la structuration des phrases, l’articulation des propositions dans le texte, l’organisation thématique et logique, la cohérence et la cohésion, la construction de l’argumentation etc. À cet effet, nous analyserons un corpus constitué des phrases issues du discours économique et commercial.

Хомофилија у социјалним мрежама

Author(s): Ana Lj. Bilinović Rajačić,Valentina Sokolovska / Language(s): Serbian Issue: 155-156/2016

Homophily is a prominent feature of social networks and consistent structural feature of societies and their segments. Defined as a tendency towards “joining with their own kind,” homophily represents a condition in which the participants in interaction have one or more common social attributes, above the level which can be predicted by the basic model of random grouping. This paper analyzes the nature and types of homophilic interactions, focusing on the many types of homophilic networks among a wide range of dimensions in which the similarities in the social attributes of the individuals cause homophily. Special attention is paid to the origin of homophilic interaction, the impact of structural constraints on patterns of homophily, as well as cognitive processes that cause a greater likelihood of interaction between people who have similar social attributes.

LIJEPO GOVORITI

Author(s): Abdulah Imširević / Language(s): Bosnian Issue: 3/2000

Poimanje, rasuđivanje, zaključivanje i ostali misaoni procesi kao i njihovo prevođenje u govor i jezik darovani su , na Zemlji, među svim drugim stvorenjima, samo čovjeku, To je bila njegova prednost da ga je Bog imenova svojim zastupnikom (halifom) na Zemlji.

NetFrameWork and the Digitalized-Mediatized Self

Author(s): Katalin Fehér / Language(s): English Issue: 1/2017

Users leave digital footprints behind via online systems. Mediatized self- representations by human (inter)actions and digitalized automatization imply decisions and dilemmas on account of online participation. Chains of decisions and network impact produce online mediatized selves embedded in the NetFrameWork where net is the internet, the frame is the context by it and work implies the flow process of “always on” (inter)actions. Users learn to adapt and to handle the blended online-offline existence. Consequences are unpredictable: both former and updated records are available in an infinite digital present. The first part of this paper introduces the conceptual approach of the digitalized and mediatized self in NetFrameWork. The second part provides an insight into our research-in-progress of personal/professional digital strategies. The qualitative research has focused on strategies with their decision points and interpretation via storylines and metaphors by two segments of different generations. Where is the boundary between personal publicity and privacy in online hyper-connectivity? What are the typical conflicting issues in human/automatized (inter)actions on the Internet and what dilemmas do users have to face in their online self-representation? What is the difference among the observed age groups in online strategy? How can metaphors and storytelling reflect to various digital challenges? The goal of this summary is to present the first results of our research project about digital identity in order to prepare the next research milestone.

Facebook: a blessing or a curse? In the light of own research among Polish Internet users

Author(s): Iwona Czerska / Language(s): English Issue: 1/2017

The aim of this study is an attempt to answer the question as to whether Facebook, the leading social networking site, is a blessing or a curse of the Internet. Apart from the literature and the author’s own knowledge, results from a study on the degree of satisfaction of respondents from the use of Facebook were also referred to. The pros and cons of Facebook were presented. During February–May 2015 the author’s own survey on the Internet was conducted. This survey was targeted at Facebook users in Poland. Nonprobability methods: a convenient selection and then snowball sampling were used. Because the sample was not representative, it did not give rise to statistical inferences about the population of Facebook users. However, it allowed the formulation of assumptions about the trend. Three spheres of Facebook: functionality, layout and security were evaluated. Respondents attributed the weight of the individual characteristics of each sphere, and then they assessed the degree of satisfaction from these characteristics. For this purpose, a Likert scale was used. The degree of satisfaction with the website’s services was examined by constructing a customer satisfaction index.

Facebook i inne serwisy społecznościowe w komunikacji marketingowej marek motoryzacyjnych

Author(s): Mariusz Woźniakowski / Language(s): Polish Issue: 1/2017

The aim of this article is to present the possibilities and scope of the use of Facebook and some other selected social media services in marketing communication of automotive brands in Poland. The theoretical basis of scholarly literature relating to the described problem. In the empirical part, the results of the author’s own research are presented, on the topic of social networking sites in marketing communications of mentioned companies. For the purposes of this study audit of web sites content (the way of communicating about possessing profiles on sites, the location of social plugins in the structure of the web page) and social media profiles of each brand was carried out. On this basis, the diagnosis of the state of the current use of social media in promotional programs of surveyed entities was done.

The correlation of usability, familiarity, satisfaction and reputation with the loyalty of student users of news websites

Author(s): Ján Hacek / Language(s): English Issue: 15/2017

In a time of increasing competition in online news, it is important for the publishers of news websites to retain loyal users. This paper contributes to the study of loyalty through an investigation of the factors that affect the loyalty of young users of news websites and motivate them to return there. The research sample in this study was made up of students (N=408) at universities in Slovakia who use news websites to search for information every day. Correlation and regression analyses have been used to test the hypotheses. The results of this research confirm that usability, familiarity, satisfaction and reputation have a direct and positive relationship to the users’ loyalty as reflected in daily use of a news website. The correlation shows that loyalty is associated particularly closely with reputation and satisfaction with a selected news website. Regression analysis shows that there are also other variables that affect users’ loyalty.

Configuration of Using Social Networking Sites and Perceived Online Social Capital Among Adults With and Without Disabilities

Author(s): Jonas Ruškus,Jolita Viluckienė / Language(s): English Issue: 3/2017

Drawing on nationally representative survey 2014 data, this article examines the implications of social networking sites (SNS) use and the relationship with perceived online social capital among Lithuanian adults with and without disabilities. By contributing to the wide academic discussion on the value of online and social networks for people with disabilities, this research shows that intensive participation on SNS (as Facebook) presupposes stronger affective and evaluative dimensions of social capital. This relatively strong affective and evaluative social capital perception is more characteristic of the persons with disabilities (both with physical and sensory disabilities) than the persons without disabilities. The research data also shows that adults with physical disabilities mainly benefit from SNS as a bridging capital resource thanks to its various practical benefits, established connections and contacts, and participation according to one's interests by bypassing the limitations posed by the physical environment. These results add to the positive, optimistic information technology and disability studies discourse which argues that the use of social networking sites is of higher value to the persons with disabilities than the persons without disabilities.

The Use of Semantic Differential in Function of Measuring Image of the Company

Author(s): Ines Đokić / Language(s): English Issue: 1/2017

In order to influence consumers to buy products, company has to figure out how and where to present them, i.e., it is necessary to make decisions about which marketing communication instruments to use to refer them. What is needed is to provide consumers sufficient information to identify the brand in a given product category at the moment of purchase decision, because consumers, before opting for a particular product, go through various stages. Company can apply different marketing communication instruments, but needs to co-ordinate them to send consumers a clear and consistent promotional message. Whether company has implemented marketing communications successfully can be seen from different indicators, from economic to communication, that is, from increasing sales to a positive image. It is very important for a company to measure the effects of implemented marketing communication, because it helps in making the right decisions in the future and obtaining as many regular customers. One of the main goals of the company is positive and clear image that can be achieved through the instruments of marketing communication. Company can measure its image by applying semantic differential, which can help in obtaining a picture that consumers have about the company and its products. Its usage can be of the great importance for entrepreneurs, as well.

Deutsche Welle o Polsce – zastosowanie tekstów internetowych na zajęciach z praktycznej nauki języka niemieckiego na studiach germanistycznych

Author(s): Beata Głowińska / Language(s): English,Polish Issue: 1/2016

The news placed on the website of Deutsche Welle are good additional material for Practical German Classes in German Philology Department. They allow the development of language and communicative skills (the knowledge of lexis, understanding of texts, speaking skills) and universal skills like reading culture, inquisitiveness, independence of thinking. It is important that the students practise the role of conscious and critical thinking, also in the situation when they approach foreign texts.

Facebook, Twitter, Instagram, Pinterest – nowe perspektywy badawcze

Author(s): Anna Gumkowska,Maria Czarkowska / Language(s): Polish Issue: 10/2017

The goal of this paper is to present the vast array of content that is emerging within social media platforms: Facebook, Twitter, Instagram and Pinterest and analyze the ways in which they can be classified. This is a review of the available interdisciplinary methods and factors that should be taken into consideration when researching the genelogy of the texts that arise in the network. The Internet has changed the face of social communication. It has highlighted processes that were much less visible before. The challenge for researchers is to analyze the enormous amount of content and incorporate it into a classification system. Above all, statements made on social media platforms, such as Facebook, Twitter, Instagram and Pinterest, require analysis. Previous attempts to systematize them did not correspond to the reality of the network. Research on the Internet genres and communication forms requires the use of relevant analytical tools and interdisciplinary approaches.

A digitális nyelv vonzásában?

Author(s): Zoltán Bíró A. / Language(s): Hungarian Issue: 08/2017

The present study is a new research module of the study entitled “The impact of the media on children and young people”, which has been conducted by the Csíkszereda research group of the Sapientia Hungarian University of Transylvania. We studied the effect of digital language on language competences among pupils in the seventh grade and students in the eleventh grade in Seklerland. The research program included a questionnaire in which the participants had to express their opinions about sticking to the normative rules of language use (such as using capitals to start sentences, punctuation, abbreviations, etc.). Data were also analyzed according to gender, age, and geographical location (rural or urban).

Teoretická východiska muzejní prezentace

Author(s): Jan Dolák / Language(s): Czech Issue: 1/2013

The paper is focused on the theoretical museology. It deals with the theory of communication, theory of presentation, description of different contexts of museum exhibits, the use of different exhibition languages and the use of modern technologies. The author attempts to define the basic principles of the museum exhibition formation.

Sprawozdanie z konferencji naukowej organizowanej z okazji 25-lecia istnienia studiów dziennikarskich na Wydziale Teologicznym UKSW, 25 X 2017

Author(s): Rafał Leśniczak / Language(s): Polish Issue: 4/2017

К ФЕНОМЕНОЛОГИИ КОММУНИКАТИВНОГО СОЗНАНИЯ. ИНТЕРСУБЪЕКТИВНОСТЬ И СУЖДЕНИЕ

Author(s): Victor Molchanov / Language(s): Russian Issue: 2/2017

Communication and intersubjectivity are considered as correlative problems of the phenomenology of consciousness. The term “communication” is taken in the narrow sense and refers to already formed communities with relatively independent subjects. Intersubjectivity is understood as a double constitution: the goals and means for their achievements, on the one hand,and their coherence of action, on the other. The source of intersubjectivity and communicative consciousness as a whole is the discriminating ability of consciousness, and above all the ability to distinguish between one’s own and another’s, as well as between what is real and what is unreal.The first difference is correlated with the problem of a common understanding of goals and objectives, the second with efforts for coherence. In this paper, I analyze Husserl’s approach to the problem of intersubjectivity. I show that the concepts of one’s own and others’ must be supplemented by the concept of real and unreal. Criticism of the Husserlian conception focuses on the premise of the early phenomenology of the primacy of perception in relation to judgment and all other modes of consciousness. In this paper judgment is regarded as the primary ability of a person to communicate, to determine the relationship between parts and the whole in search of common solutions and a common understanding, which remain relative and factual also through judgments. I conclude that the difference and correlation of the act of consciousness and meaning is the source of communication; any communication involves internal communication on the type of feedback. Any communication has two levels: (1) communication and (2) communication of communication.

Komunikacija – principi i konteksti

Author(s): Lidija Ž. Mirkov / Language(s): Serbian Issue: 40/2017

Stjuart Tabs, Komunikacija – principi i konteksti, Clio, Beograd, 2012

Komunikowanie o zagrożeniach terrorystycznych w Wielkiej Brytanii, Niemczech, Polsce i Rosji w wybranych dziennikach opinii. Nagłośnienie ataków w Paryżu

Author(s): Waldemar Sobera,Róża Smolak / Language(s): Polish Issue: 1/2018

The aim of the article is to identify the differences of communicating on terrorist attacks inParis in the web editions of: “Süddeutsche Zeitung”, “The Guardian”, “Gazeta Wyborcza“and “Kommersant”. The preliminary content analysis conducted in the period of November14-16, 2015 has been conducted in order to answer the following research questions: What issues dominated in the media? Did the media present the cause of the attacks? Did the journalists connect the attacks with the issue of migration?

Kristijan Lukić, Sunčica Pasuljević Kandić (eds.), Autonomies, Novi Sad, Zavod za kulturu Vojvodine, 2014; 167 pp, ISBN 978-86-85083-77-8

Author(s): Sonja Jankov / Language(s): English Issue: 10/2016