This paper aims to present the interdisciplinary research project “Emotional content
of Bulgarian national identity...” The goal of the project is to examine the emotional
content of Bulgarian national identity from different perspectives – historical, sociocultural
and socio-psychological. It investigates the importance of group emotion (e.g.
admiration, pride, shame, fear, (in)security, etc.) as a product (and generator) of social
identity and social context, and as a mediator of social action and political participation.
Participants in the project apply an integration of social identity theory (together
with its developments), and of intergroup emotion theory. Their main objectives are: 1)
to identify the emotional components of the Bulgarian national identity and how they
relate to other key identities (personal, gender, religious, etc.) as well as to the process
of European integration; 2) to explore how the international comparative context affects
both the character of the collective emotions and the salience of the national identities;
3) to investigate how the audience to which identity is being exposed affects both
the character of the collective emotions and the salience of the national identities; 4) to
demonstrate whether it is possible to deliberately produce certain shifts in some of the
emotional components of the (Bulgarian) national identity; 5) to investigate the interdependence
between the occurrence in the society of internal (semi)structural cleavages
and the strength and emotional “colouring” of the national identity.
The defi ned objectives are realized by two types of activities: a) explorative work:
text materials investigation (archives, text books, literature) and fi eld studies; b) seminars,
workshops and international conference.