Блендинг в заголовках ежедневника «Коммерсантъ»
Blending In The Headlines Of Daily Newspaper “Kommersant”

Author(s): Jolanta Miturska-Bojanowska
Subject(s): Language and Literature Studies, Applied Linguistics, Cognitive linguistics
Published by: Пловдивски университет »Паисий Хилендарски«
Keywords: press titles blending; tmesis; models
Summary/Abstract: The article examines 66 blend words used by journalists in the headlines of the online version of the daily newspaper “Kommersant” in editions from 2022 to 2024. The author conducts a typological classification of neolexemes (tmesis andquasi-tmesis words, haplological contaminants, partial and agglutinative blends; examples of single- and multi-slot overlaps are provided), their part-of-speech distribution, as well as structural models of contaminants, illustrated with corresponding examples. Additionally, cases of simultaneous transformation of precedent texts are described, occurring as a result of replacing one of its components with a blend that retains the substituted component within its structure.

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