Model rekursywny instytucjonalizacji w badaniu zjawiska bezgotówkowości – możliwości zastosowania
Recursive institutionalization model in the analysis of the cashlessness phenomenon – possibilities of application

Summary/Abstract: The article addresses the problem of the methodological challenges that researchers face when their goal is to capture the process of the institutionalization of an economic phenomenon in a dynamically changing environment. Referring to the outcomes of empirical research on the attitudes of small and medium-sized enterprises in Poland to cashless payments, the article discusses the methodological complexity of analysing of the institutionalization the social script, according to which many social actors from different organizational fields operate. The article is part of the neo-institutional program of research on institutions in the economic sphere. It presents the concept of using the recursive institutionalization model by Barley and Tolbert [1997] to study the process of shaping the phenomenon of cashlessness in the economy.

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