Neural power of narration in the context of processing,
learning, memorizing and recalling Cover Image

Neuronalna siła narracji w kontekście przetwarzania, procesu uczenia się, pamiętania i odpamiętywania
Neural power of narration in the context of processing, learning, memorizing and recalling

Author(s): Magdalena Zubiel-Kasprowicz
Subject(s): Studies of Literature
Published by: Wyższa Szkoła Gospodarki w Bydgoszczy (WSG)
Keywords: neuroscience; processing; storytelling; neurocommunication

Summary/Abstract: This article is an attempt to show the richness of the phenomenon of storytelling asa narrative processed by deep brain structures due to the content conveyed in a fictional way,in the form of a story that gives the message more distinctive and persuasive power. Since informationprocessing is a key phase in the process of gathering information and indirectly rememberingit, both cognitive processes will also be characterized in terms of their accelerationby adapting the guidelines of neuroscience to create brain-friendly content. When explainingthe mechanism behind the effectiveness of storytelling, two clues should be indicated. Thefirst one refers to neuropsychology and the second to the discoveries of cognitive psychology,especially research on the properties of cognitive patterns and some theories of persuasion. Inthis article, the author will follow the first of the two indicated leads.

  • Issue Year: 2020
  • Issue No: 10
  • Page Range: 177-184
  • Page Count: 8
  • Language: English, Polish