Analiza kompetencji świadomości biznesowej wśród pracowników działów sprzedaży na rynku FMCG w Polsce – wstęp do badań
The need for research and analysisof business awareness competenciesamong employees of sales departmenton the FMCG market in Poland −the assumptions a

Summary/Abstract: In the article a concept of testing the level of the business awareness amongst employees of a sales department on the market of products of FMCG is discussed. As a result, the system of competence is expanded for new so-called hard competence area that business awareness is. It can be used in enterprises in many areas. But the main idea is to diagnose the current level of business awareness and its systematic development aiming to increase the implementation of KPI bench.

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