Cooperation in the Conditions of the Tourism Cluster as a Direction for the Development of Small Family Tourism Companies in the Bukowina Tatrzańska Commune Cover Image

Współdziałanie w warunkach klastra turystycznego jako kierunek rozwoju małych rodzinnych firm turystycznych w gminie Bukowina Tatrzańska
Cooperation in the Conditions of the Tourism Cluster as a Direction for the Development of Small Family Tourism Companies in the Bukowina Tatrzańska Commune

Author(s): Małgorzata Smolarek, Agnieszka Górka-Chowaniec
Subject(s): Business Economy / Management, Micro-Economics, Tourism
Published by: Społeczna Akademia Nauk
Keywords: family business; tourist cluster; strategy; small enterprise; tourism firm;

Summary/Abstract: Small family enterprises constitute an important subject of the market economy. The aim of the study is to present the concept of cooperation of enterprises in the conditions of a tourism cluster as an important direction for the development of small family businesses in the municipality of Bukowina Tatrzańska. The first part of the article presents the theoretical aspects of the business operation strategy thanks to cooperation in the tourism cluster. The next part of the article is an assessment of the conditions of the tourism cluster in the municipality of Bukowina Tatrzańska.

  • Issue Year: 19/2018
  • Issue No: 7.1
  • Page Range: 209-224
  • Page Count: 16
  • Language: Polish