Elektronický mediálny text a detské publikum ako interpretačný problém
Electronic media text and child recipients as interpretation problem
Author(s): Juraj RusnákSubject(s): Social Sciences, Language studies, Media studies, Applied Linguistics, Communication studies
Published by: Lingvokulturologické a prekladateľsko-tlmočnícke centrum excelentnosti pri Filozofickej fakulte Prešovskej university v Prešove (LPTCE)
Keywords: electronic media; child recipients; theory of communication;
Summary/Abstract: The study analyzed the main problems of interpretation when examining the relationship of electronic media and child recipients (s.c. mediocentristic and pedocentristic perspective, exogenous and endogenous factors underlying the operation of the media – legislative, socio-cultural and perceptual income specifics of media content child audience).
Journal: Jazyk a kultúra
- Issue Year: 5/2014
- Issue No: 17-18
- Page Range: 0-0
- Page Count: 7
- Language: Slovak