THE SPREAD OF K-POP CULTURE IN ROMANIA
THE SPREAD OF K-POP CULTURE IN ROMANIA

Summary/Abstract: The present study aims to investigate the extent to which K-POP (i.e. South Korean popular music) has spread in Romania and the familiarity of the Romanian people with this musical genre, as well as their attitude towards it. Moreover, it attempts to identify how K-POP may influence the Romanians’ desire to find out more about the country of origin of this kind of music. The data subjected for analysis have been collected by means of a questionnaire containing 15 questions (both open-ended and multiple-choice ones), which had been administered to a number of 35 Romanian subjects with ages varying between 16 and 29. At the same time, I have also collected information from various Romanian K-POP sites. Hopefully, the study will reveal whether in Romania K-POP has enjoyed the same amount of attention as in many other European countries.

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