Social networking sites in place of traditional company websites – users' opinions Cover Image

Serwisy społecznościowe w roli tradycyjnego serwisu internetowego organizacji – badanie opinii użytkowników
Social networking sites in place of traditional company websites – users' opinions

Author(s): Przemysław Polak
Subject(s): Economy, ICT Information and Communications Technologies
Published by: Wydawnictwo Uniwersytetu Rzeszowskiego
Keywords: information society; social networking services, blogs; intraorganizational communication; Web 2.0

Summary/Abstract: The popularity of social networking services, in many cases, results in them taking over the informational functions of organization websites. The article presents the results of the survey of such service users. The study shows the extent to which users accept the possibility of replacing traditional websites with social networking sites.

  • Issue Year: 2/2015
  • Issue No: 44
  • Page Range: 107-116
  • Page Count: 10
  • Language: Polish