Prikaz rezultata analize programskih sadržaja radijskih postaja na području Zagreba i Zagrebačke županije
An Overview Of The Analysis Of The Program Content Of The Radio-Stations In Zagreb And The Zagreb County

Summary/Abstract: The article presents a digest of the results of the research whose goal was to analyse the contents of radio broadcasts. The research was carried out in the area of Zagreb proper and the Zagreb county. The research covered all the radio programs from this area (a total of twenty-one), in the period between 1 January 1999 and 31 June 1999. The results show that the radio programs, on the average, consist of 80% of music, about 12% of topic-related broadcasts (excluding news) and about 8% of commercials. An analysis of the topic-based contents shows that almost 40% of them belong into the category of the so-called entertainment, offered in the most elementary radio forms, which confirms the assumption about the predominance of the so-called “light” programs.

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