Building the engagement of generation Y employees Cover Image

Budowanie zaangażowania pracowników pokolenia Y
Building the engagement of generation Y employees

Author(s): Maria W. Kopertyńska, Krystyna Kmiotek
Subject(s): Economy
Published by: Wydawnictwo Uniwersytetu Ekonomicznego we Wrocławiu
Keywords: engagement, generation Y, development

Summary/Abstract: The aim of the article is the identification of issues connected with building the engagement of generation Y employees based on the literature review as well as on the research carried out by authors. The literature perspectives include mainly English publications. Moreover, the research was carried out in three big companies located in Lower Silesia in Poland. The research attempted to answer the following questions: Do the companies discern the concern of building engagement of generation Y employees? Do they take some actions within this area? What kind of actions do they take?

  • Issue Year: 2014
  • Issue No: 358
  • Page Range: 39-48
  • Page Count: 10
  • Language: Polish