Планиране на туристически дестинации - ценности и идентичност
Tourism destination planning - values and identity
Author(s): Margarita MishevaSubject(s): Economy, Business Economy / Management, Tourism, Socio-Economic Research
Published by: Катедра "Икономика на туризма", Университет за национално и световно стопанство
Keywords: planning; tourist destinations; identity; values
Summary/Abstract: This study examines issues related to the planning of tourist destinations, the preservation of their identity, their sustainable development, and the creation of value for tourists. This topic has been particularly relevant in recent years and aims to demonstrate that the identity of tourist destinations can be preserved if their strategic planning is based on the values held by the local population.
Journal: Journal of Tourism, Policy and Business
- Issue Year: 3/2026
- Issue No: 1
- Page Range: 150-159
- Page Count: 10
- Language: Bulgarian
