Intertextual games in ecological slogans Cover Image

Gry intertekstualne w hasłach ekologicznych
Intertextual games in ecological slogans

Author(s): Agnieszka Anna Niekrewicz
Subject(s): Language and Literature Studies
Published by: Akademia im. Jakuba z Paradyża
Keywords: persuasion; ecology; intertextuality; internet meme; Youth Climate Strike

Summary/Abstract: The aim of the study is to demonstrate the multiplicity and diversity of concepts based on intertextualreferences used in ecological slogans, as well as to find connections between them and the procedurespresent in online political folklore. The analysis covered 510 slogans of the Youth Climate Strike, amongwhich intertextual references in the form of quotations and allusions were found in 98 slogans (19,2%).

  • Issue Year: 31/2025
  • Issue No: 1
  • Page Range: 185-194
  • Page Count: 9
  • Language: Polish
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