Media și spațiul electoral dupã alegerile prezidențiale din 2014. Noul „must media” din spațiul public românesc
The media and electoral space after the 2014 presidential elections. The new 'must media' in the Romanian public sphere
Author(s): Bogdan Teodorescu, Dan Sultănescu, Paul AparaschiveiSubject(s): Politics / Political Sciences, Politics, Social Sciences, Media studies, Communication studies, Electoral systems, Theory of Communication
Published by: Scoala Nationala de Studii Politice si Administrative (SNSPA)
Keywords: public communication; new-media; electoral campaingns; public agenda;
Summary/Abstract: The presidential campaign in 2014 had emphasised the bigger influence of the social-media in Romanian political communication. In the same time, we are experiencing a growing integration of different types of agenda (media, public and politicians) – in the electoral campaigns, and also in the public sphere. Into a permanent changing media environment (we never have had a stability period in the last 25 years), following the interaction between these agandas can become a good tool for public communication strategies. This analysis presents information regarding the different types of media users (TV, online, newspapers), and how the use of media can influence the political options in Romania.
Journal: Perspective Politice
- Issue Year: 8/2015
- Issue No: 12
- Page Range: 27-43
- Page Count: 17
- Language: Romanian
