ОРГАНИЗОВАНИ ПРИВРЕДНИ ДОГАЂАЈИ – ПРИМЕР ПРОДАЈЕ НЕКРЕТНИНА
ORGANISED ECONOMIC EVENTS – AN EXAMPLE OF PROPERTY SALES

Summary/Abstract: Organised economic events are activities designed to achieve specific goals in certain economic branches. The management of an economic event implies the process of planning, execution and control of the achievement of goals that were designed by organising the event itself. The main component of the organisation is meeting the supply and demand of real estate in the territory of the city of Novi Sad. The theoretical assumptions in the paper start from the point of view that the distance from the city centre is the basis that affects the price of real estate. Also, each individual offer of real estate by the participants of the sales event assumes the theoretical assumption of the offer, sale and marketing of individual participants and the marketing of the event itself. The analysed econometric model confirms theoretical predictions about the negative influence of spatial distance from the city centre on the price of real estate. Empirical research was conducted on a sample of thirty investors who sell independently in the city, through an online survey. The results are significant if we know that most of the knowledge so far in sales and practice has calculated prices by city districts. The research has a special importance, which is based on the practical knowledge of empirical research in the context of the mass assessment of real estate for the needs of investors, buyers and government authorities that calculate the basis for real estate tax.

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