TALANT-MANAGEMENT ЯК КОНКУРЕНТНА ПЕРЕВАГА ОРГАНІЗАЦІЇ
TALENT-MANAGEMENT AS A COMPETITIVE ADVANTAGE OF THE ORGANIZATION

Summary/Abstract: The subject of research: theoretical and practical aspects of talent management in organizations as an actual direction in personnel management, a new way of achieving organizational efficiency and a strategic holistic approach to intellectual capital management. The purpose of the study research on building an effective talent management system in the organization as an important competitive advantage in the market. Method or methodology for conducting research. The theoretical and methodological basis of the conducted research were the works of domestic and foreign scientists, leading scientists and practitioners in the field of talent management in the organization. In the research process, general scientific methods and methods of analysis and construction of the personnel management system were used. The results of research and conclusions. The article examines the importance of attracting and retaining talented people in the organization. The main approaches to talent management at the enterprise are considered. Measures to increase the competitiveness and efficiency of the organization's work due to the introduction of talent management in competitive conditions are proposed.

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