Elementy nowego podejścia do ochrony konsumenta na jednolitym rynku ubezpieczeniowym UE
Elements of a new approach to consumer protection in the EU single insurance market

Summary/Abstract: Financial consumer protection has become in the aftermath of a global financial crisis a target of numerous regulatory initiatives and an object of an increased academic penetration. We are witnessing a sharp redefinition of the type and scope of financial consumer protection model, applied supervisory models as well as institutional arragement. This is by far and large a result of an overall change in the regulatory supervisory paradigm of the financial markets. The paper reviews principal elements of the new global financial consumer protection model and illustrates its implementation in the single insurance market of the EU. It indicates dramatic changes in this regard and departure from point of sale to the whole life cycle approach.

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