Medijska manipulacija kao glavno načelo savremenog novinarstva i medijsko obrazovanje kao moguće rješenje
Media manipulation as a main principle of modern journalism and media education as a possible solution

Summary/Abstract: Even though the media should inform, educate, socialize and entertain, we daily witness that media manipulation becomes prevailing function of journalism. On the other hand, the term once known as cultural media nowadays in either completely alienated or deliberately ignored. Investigative journalism is replaced by bare sensation and a fight for increased circulation or ratings. Journalists regularly impose their opinion, place disinformation and contradictions; nevertheless, we always seem to return to them. Media offer its own picture of the world, frequently a false one, but the public accepts it as the absolute truth, showing no wish or need to check credibility of provided information. Although media bears one great and essential role in society, it, at the same time, causes numerous troubles. If we reflect upon our recent history, one can conclude that our region was the best and worst example for misuse of media, with consequences still evident in our everyday lives.

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