Роля на дигитализацията в реинтеграцията на функциите и дейностите от системата за управление на човешките ресурси
The Role of Digitalisation in the Reintegration of Functions and Activities within the Human Resource Management System

Author(s): Velina Koleva
Subject(s): Economy, Business Economy / Management, Human Resources in Economy, ICT Information and Communications Technologies
Published by: Университет за национално и световно стопанство (УНСС)
Keywords: digitalization; human resource management; reintegration; HR functions; digital HRM
Summary/Abstract: This study analyses digitalisation as a mechanism for the reintegration of functions and activities within the human resource management system. Using a systemic approach, it establishes that digital technologies — HRMS, artificial intelligence, People Analytics, and cloud platforms — deepen the interdependencies among job design and analysis, recruitment and selection, training and development, performance appraisal and compensation, and labour relations. The result is a transformation of HRM from a fragmented activity into an integrated, data-driven, and strategically oriented function that delivers sustainable organisational outcomes.

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