A komplex platform fogalmának meghatározása és osztályozása
The definition and classification of the concept of a complex platform

Summary/Abstract: New research challenges are emerging because platform architectures have become increasingly complex and platforms have proliferated across numerous industries. The definition of a complex platform is not uniform in the literature. The concept of a platform can be approached from multiple perspectives. Our research aims to present the most commonly used platform definitions and systematize them into a complex platform definition that highlights the essence of existing platforms. In our study, we aim to establish a theoretical foundation for the concept of platforms, in order to define the attributes associated to them. These attributes will enable the classification of platform groups, furthermore, allowing any given platform to be assigned to a specific group. The research methodology is a systematic literature review, analyzing the most commonly cited platform definitions from different perspectives. Additionally, a new classification criterion is introduced, in order to define the concept of a complex platform. Platform groups are based on a general qualitative model, allowing for the analysis and evaluation of a platform’s current status. They help pinpoint areas that need improvement, facilitate monitoring of progress, and offer guidance for future development. Accordingly, an effective examination is ensured by a hierarchical review of existing classification models. In the past decade, complex platforms have developed at an unprecedented pace, profoundly transforming not only the economy but also our daily lives. The past few decades have been unprecedented in the growth and significance of the platform economy worldwide. Based on this, we will formulate a functionality-based complex platform definition that combines the key elements of platform definitions found in the literature. The application of the platforms also brings about improvements in competitiveness and all its dimensions. It is also worthwhile to push companies towards an online presence in certain industries, to make managers understand the importance of this, and to encourage them to create a corporate platform or at least to use social media more effectively.

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