GENERATIONS, SOCIAL MEDIA AND LANGUAGE: AN ANALYSIS BASED ON GENERATIONAL THEORY
GENERATIONS, SOCIAL MEDIA AND LANGUAGE: AN ANALYSIS BASED ON GENERATIONAL THEORY

Summary/Abstract: Generational differences in communication practices influence organizational collaboration, educational engagement, and knowledge transfer. This study presents a comparative analysis of communication preferences across six generational cohorts: Silent Generation, Baby Boomers, Generation X, Millennials (Generation Y), Generation Z, and Generation Alpha. Using peer-reviewed sources from international scientific databases (Scopus and Web of Science), the study examines four key dimensions: formative communication environments, preferred communication channels, message structure and communication style, and linguistic characteristics. Findings are synthesized in four comparative tables, highlighting the influence of historical, technological, and socio-cultural factors on generational communication. Implications for educational systems and organizational management are discussed, emphasizing the importance of adaptive strategies to accommodate generational diversity, digital fluency, and collaborative interaction.

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