LE STRATEGIE COMUNICATIVE DIGITALI SULLE MIGRAZIONI E L’USO DEI SOCIAL NETWORK NELLA POLITICA CONTEMPORANEA (2019-2023)
DIGITAL COMMUNICATION STRATEGIES ON MIGRATION AND THE USE OF SOCIAL NETWORKS IN CONTEMPORARY POLITICS (2019-2023)

Summary/Abstract: Our work highlights the impact of social networks, particularly Instagram and Facebook, on migration policies, with a specific focus on irregular immigration between 2019 and 2023. During this period, the study examines how digital platforms influenced public opinion on this phenomenon, based on political narratives and institutional responses, through a combination of qualitative and quantitative analysis. Therefore, our research analyzes irregular immigration as a specific issue, emphasizing the role of social networks in the migration debate, social campaigns, and political propaganda in shaping public discourse and policy decisions.

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