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Humorous advertisement categories

Humorous advertisement categories

Author(s): Emese Babinszki,Katalin Balázs / Language(s): English Issue: 4/2023

Humour is a prevalent strategy in advertising, but research findings are contradictory regarding its effectiveness. A potential resolution of the contradictory findings could be to create a category system distinguishing between the basic types of humorous advertisements, which could systematically be used in future research. Several classifications have been reported and some typologies have been suggested, but none is based on the audience’s representations. Our aim was to identify the basic types of humorous advertisements with an approach that considers both the previous typologies and the non-experts’ representations.In the present study, 18 humorous advertisements were assessed based on a questionnaire study with 13 questions and 246 adult participants. Based on the cluster analyses of the empirical data, three basic types of humorous advertisements were identified: taboo-breaking, exaggeration, and cute or sentimental humour. Eight items were differentiated most clearly among the humorous advertisement types. Both the humorous advertisement categories and the applied items are worth consideration in further studies. Conscious use of the identified categories in future research could help to develop a more comprehensive model of humorous advertising effects.

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Problemy oświaty, szkoły i wychowania na łamach wileńskiej „Pobudki” (1908–1914)

Problemy oświaty, szkoły i wychowania na łamach wileńskiej „Pobudki” (1908–1914)

Author(s): Sabina Kwiecień / Language(s): Polish Issue: 15/2017

Pobudka”, a Vilnius monthly youth magazine, was published between 1908–1914 with Leon Perkowski as the Editor in Chief, later replaced by his son, Mieczysław. It was a conservative magazine, mainly presenting the correspondence of students in the country and abroad, chronicles and youth magazines reviews. The aim of the article is to point out the basic thematic threads oscillating around the education and upbringing problems. The analyzed magazine contained considerations about the desirable attitudes and behaviour of youth, materials discussing the issues of self-education, middle and higher education and the issue of women education.

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Pedagogical and Ethical Content... in Polish Young Readers’ Periodicals in the Years 1863–1918

Pedagogical and Ethical Content... in Polish Young Readers’ Periodicals in the Years 1863–1918

Author(s): Michał Rogoż / Language(s): English Issue: 15/2017

In the nineteenth century, there were systems of universal and free elementary education supervised by state organs. The specificity of the situation of the Polish nation resulted from its functioning in three different systems of education formed by three separate partitioning states (Austria, Prussia and Russia). Individual editors attached great importance to the promotion of certain moral-ethical values willingly referring to Christian ethics. Numerous stories centered on the reckless conduct of young characters, which led to various injuries and accidents and allowed the formulation of an educative punch line. In short stage works, various types of character defects were often stigmatized. Some works of this type adopted the schema of a developmental novel showing the social advancement of the hero, who, as a result of hard work and overcoming various adversities, provided a better life for himself those surrounding him (or her). An important component of education was patriotism and respect for one’s elders. While the editions of individual periodicals in the middle of the nineteenth century approached educational issues in an authoritarian manner, treating education as a necessary interference, the later ones granted the children’s world a specific autonomy, where only the right direction had to be given. Individual editors collaborated with renowned educators, e.g. Adolf Dygasiński, Henryk Wernic or Teresa Jadwiga Papi. It was thanks to these people that the magazines for young readers reflected different concepts referring to the pedagogy of the time, based on the discoveries of Positivist and Modernist science and philosophy. Also, information related to the real situation of education in Polish territory was included.

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An ethical perspective on the relationship between Media Communication – Education: Case study

An ethical perspective on the relationship between Media Communication – Education: Case study

Author(s): Dritan Idrizi,Tomi Treska / Language(s): English Issue: 22/2023

Purpose: Since advertising to children and adolescents has become ubiquitous, scholars who study the significance and influence of adverts on children raise questions about the communication approach towards this category of the audience. This study focuses on two national TV stations which have the highest number of viewers and consequently the highest number of advertisements and time dedicated to it. Some of the adverts repeatedly broadcast on these television channels do not comply with the ethical standards of MES or the legal framework for Audiovisual Media in the Republic of Albania. Design/Methodology/Approach: The method used in this case study is the observational method - the monitoring of the national TV media stations during particular time slots. Findings: The findings and recommendations will be relevant to all the stakeholders. Originality/value: Advertisements in time slots, in which children are actively watching television, are not in accordance with the ethics that are trumpeted by the law on pre-university education and the law on audio-visual broadcasts. We can identify the violation of some articles of the law on which the Audiovisual Media Authority operates.

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Poznańskie czasopisma dla dzieci i młodzieży do 1918 roku

Poznańskie czasopisma dla dzieci i młodzieży do 1918 roku

Author(s): Sabina Kwiecień / Language(s): Polish Issue: 14/2016

The aim of the article is to present Poznań magazines for children and youth, issued under Prussian rule. It was agreed, that in the reviewed period in Poznań appeared 28 newspapers targeted at a young audience, including 17 periodicals for children and 11 for youth. The list of magazines for children and youth has been developed on the basis of the Base of the press for children and youth until 1918, created by Władysław Marek Kolasa and the project team of scientific research under the guidance of K. Woźniakowski. Featured writings were bringing the contents of a general nature, but also religious, ethical, and cultural. All magazines implemented national education program, sometimes acting as textbooks to learn Polish history.

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Përdorimi i mediave sociale për qëllime marketingu në institucionet e arsimit të lartë në Kosovë

Përdorimi i mediave sociale për qëllime marketingu në institucionet e arsimit të lartë në Kosovë

Author(s): Gonxhe BEQIRI / Language(s): Albanian Issue: 1/2015

Social media represent one of the most efficient ways of promoting services and specific products from a company or different institutions, this way saving time, expenses and impacting in the increase of the social-economic activity. The usage of the social media for marketing purposes is increasing, and represents one of the most advanced platforms which can be used for the aforementioned purposes. Educational institutions have the largest possibilities to recruit new students through social media and its channels (e-mail, social networks, blogs etc.). In the same time, enhance the level and efficiency of the offered services for the current students. The main goal of this paper is to elaborate the importance of the social media usage at institutions of higher education in Kosovo. How much is the social media applied from the relevantentities, to offer their services, and how much has impacted in developing and increasing the interactivity with students? During the study an empirical analysis toward this topic has been conducted. As well analysis and interpretation of statistics are performed, to show the stand of the higher educational institutions in relation with the applied marketing through social media. The data for this study are collected through structured and semi-structured questionnaires in some of the institutions of higher education in Kosovo.The outcomes of this study show that there is an increase of social media usage within the higher educational institutions in Kosovo, is increasing. As well it is recommended that the marketers have to take into consideration the new and advanced methods that are provided through different social media platforms, to develop their marketing.

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Czasopisma polskiej młodzieży akademickiej... w okresie popowstaniowym (1865–1918). Przegląd informacyjno-bibliograficzny

Czasopisma polskiej młodzieży akademickiej... w okresie popowstaniowym (1865–1918). Przegląd informacyjno-bibliograficzny

Author(s): Alfred Toczek / Language(s): Polish Issue: 13/2015

The post-insurrection times (1865–1918) are the times of quantitative and qualitative development of magazines of the Polish academic youth, both in universities on Polish ground and abroad. But the origins of this literature reach back to the 1820s. the study of Polish academic youth magazines require detailed, in-depth basis, both historical and pressstudies wise. The preliminary stage of the study of 1865–1918 the author has acquired 42 titles. They were edited and issued mainly by the academic youth organisations. On Polish grounds 2/3 of this amount appeared, which accounted for 23 titles, while abroad there were 14 titles. The most magazines were issued in Galicia – 24 (Krakow 0 20, Lviv – 4). Abroad, the majority of the magazines were issued in German institutes (9) and in smaller amount in the Swiss ones (4). The most important and long-lasting titles in the country included: „Academic Review” (Krakow), „A Beam” (Lviv), „Briefcase” (Lviv), „Eleusis”(Krakow), „Unity” (Krakow), „Source” (Lviv), and abroad they were: „Horror” (Wrocław), „Dawn” (Lipsk), and „Future” (Zurich). Despite their ephemeral character, the magazines played an important role. They integrated the academic youth around the issues of cooperation of Polish students, both in the partitions and abroad, they informed about the social and material location, and about scientific, popular-scientific cultural and literary achievements. The academic magazines broadly informed about studies in the country and abroad, which was possible due to much correspondence of Poles studying in the given higher education institutions. Most of these magazines were connected by patriotism and an aspiration of the Polish nation towards independence.

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Galicyjski dodatek „Dla Młodszych” (1898–1913)... na tle polskich dziewiętnastowiecznych czasopism popularnonaukowych

Galicyjski dodatek „Dla Młodszych” (1898–1913)... na tle polskich dziewiętnastowiecznych czasopism popularnonaukowych

Author(s): Renata M. Zając / Language(s): Polish Issue: 13/2015

The article presents the statistical supplement to the studies on Polish 19th century popular science magazines. It describes the quantitative growth, publishers, publishing centres, issuing frequency, liveliness and thematic contents and reapers’ purpose. It has been established that in the years 1800–1914 30 popular science magazines were issued, mainly in Warsaw (19), mostly by printers, librarians and publishing company owners (13). This was a background for a magazinewise description of a supplement to the „Galicia’s Animal Protection Society Monthly” entitled „For the Younger” (1898–1913). The popular science monthly, destined for the youth appeared in Lviv for fifteen years and was addressed to the young animal lovers. The editorial board of the periodical wanted to sensitize the young generation of Poles to the fate of wild and household animals, as well as develop the interest in zoology and animal protection. This programme was realized mainly by stories, tales and short information notes. Sporadically, there were popular science articles or fragments of scientific works appearing there. Nevertheless, it was a first Polish specialist periodical popularising zoology and animal protection, addressed to the young readers. The study used all available (including the newest – digital libraries, databases) documentation sources and issues of the magazine titles. The historic-descriptive method and press content analysis methods were used in order to determine the origins, style, content elements, place of publishing, popularisation forms. Also the analysis and critique of the subject literature was used, which allowed for selecting and verifying the current establishments. The study also used elements of statistic method.

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Łódzkie gazety w okresie stalinowskim... (o monografii Grzegorza Mnicha Łódzka prasa codzienna w latach 1948–1956)

Łódzkie gazety w okresie stalinowskim... (o monografii Grzegorza Mnicha Łódzka prasa codzienna w latach 1948–1956)

Author(s): Andrzej Dróżdż / Language(s): Polish Issue: 13/2015

Review of: G. Mnich, Łódzka prasa codzienna w latach 1948–1956, Księży Młyn Dom Wydawniczy Michał Koliński, Łódź 2014, s. 274.

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Funkcje społeczne „wrogiej propagandy pisanej” w latach 1965–1975 na przykładach z archiwum krakowskiej bezpieki

Funkcje społeczne „wrogiej propagandy pisanej” w latach 1965–1975 na przykładach z archiwum krakowskiej bezpieki

Author(s): Maria Konieczna / Language(s): Polish Issue: 10/2012

Many of the operational reports concerning so-called „enemy written propaganda” are still in the archives of the Cracow security forces. The most of such cases come from the late 1960s and early 1970s. The preserved materials are a testimony of the growth of the anticommunist opposition for bold actions in 1976 and later. Leaflets distribution, writing on the walls, sending anonymous letters were those spaces of freedom that were willingly cultivated by the defiant. The inscriptions were written on the walls, trains and trams, the leaflets were scattered in the streets, in the parks, dormitories, cafés, the anonymous letters were sent. The collected testimonies of the anonymous street slogans against communist government show how grand organisational problem they were for the officers of Security Service of the Ministry of Internal Affairs. Rising social opposition soon resulted in strikes and riots in Radom and establishment of the first legal opposition.

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USING ZMET FOR INVESTIGATING THE ROLE OF SOCIAL MEDIA IN THE EMPLOYMENT PROCESS

USING ZMET FOR INVESTIGATING THE ROLE OF SOCIAL MEDIA IN THE EMPLOYMENT PROCESS

Author(s): Magdalena DANILEȚ,Claudia STOIAN BOBÂLCĂ / Language(s): English Issue: 19/2017

The purpose of this paper is to explore the role of social media in the employment setting as it is perceived by the job seekers. The study is a qualitative investigation in which thirteen in-depth interviews based on Zaltman Metaphor Elicitation Technique (ZMET) were conducted in order to gain a deeper understanding of the link between social media and the process of employment. The 22 elicited bipolar constructs associated with the role of social media in the employment setting were framed into six deep metaphors: Connection, Resource, Journey, Control, Affective Distress and Transformation. The size of the sample and the deeply subjective nature of answers provided by the subject’s limits the generalization of the results for a wider range of job seekers in the social media environment. This research provides an insight into deep-seated motivations, attitudes and behaviors involved in the use of social media by job seekers.

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Blog biblioteczny współczesną formą promocji biblioteki akademickiej: na przykładzie „Bibliodziennika”

Blog biblioteczny współczesną formą promocji biblioteki akademickiej: na przykładzie „Bibliodziennika”

Author(s): Magdalena Janas,Katarzyna Mól / Language(s): Polish Issue: 9/2011

A modern university library needs to employ new tools and methods of communication in order to meet the information requirements of the users. The necessity of a quick access to information led our library to utilize various forms of promotion in order to create its positive image. One of such forms of promotion is a library blog which constitutes a perfect source of information on issues connected with books, libraries and digitalization. An example of the use of a blog in a library may be Bibliodziennik – the blog of the Main Library of the Pedagogical University designed to increase the quality of work and to reach active and potential users of the library

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Lwowska prasa przed powstaniem styczniowym

Lwowska prasa przed powstaniem styczniowym

Author(s): Jerzy Jarowiecki / Language(s): Polish Issue: 3/2005

The beginnings of the press in Lvov are related to leaflet and press-like publications which were published in 17-18th centuries (among other “Nowiny, “Relation aus Lamberg”, “Awizy”). After the first partition, when Austria created Galicia out of the seized territories, the family of Pillers came from Vienna, and Lvov inhabitants owed to them the press in: French ("Gazette de Leopol" 1776), Polish ("Pismo Uwiadamiające Galicji" 1784; "Lwowskie Wiadomości Tygodniowe" 1786), German ("Lemberger Wochentlishe Anzeigen" 1786). The first informative-political newspaper "Dziennik Patriotycznych Polityków" was issued in 1792-1798. In 1811, "Gazeta Lwowska" was established, which was originally an official journal, but with the lapse of time, it became the most important, long-lived newspaper of Lvov, gaining significance when edited by W. Łoziński and A. Krechowiecki. It published many supplements, including "Rozmaitości" (since 1817). Before 1848, numerous literary and social and cultural periodicals were published ("Pamiętnik Lwowski" - 1816, "Pszczoła Polska" - 1819-1820, "Pamiętnik Galicyjski" - 1821, "Lwowianin" - 1835-1842, "Biblioteka Naukowego Zakładu im. Ossolińskich" - 1842-1848, „Dziennik Mód Paryskich" - 18401848), specialist periodicals devoted to the national economy (e.g. "Ziemianin Polski", "Tygodnik Rolniczy i Przemysłowy"). During the Spring of Nations period, censorship was abolished, which brought about a dynamic expansion of the press, many newspapers appeared (e.g. "Telegraf", "Dziennik Narodowy", "Rada Narodowa"), periodicals of political nature (e.g. "Polska", "Postęp"), periodicals for the people (e.g. "Przyjaciel Ludu", "Nowiny Polityczne dla Ludu"), for children and youth ("Przyjaciel Dzieci"), for specialists (e.g. "Urzędnik Prywatny"). During the period preceding the Galicia autonomy, satirical magazines were published in Lvov: "Śmieszek", "Co kto lubi", "Kurier Lwowski". After the Spring of Nations period, press in Ukrainian was published in Lvov (e.g. "Dnewnyk Ruskij", "Wiestnik", "Zorja Hałyćkaja"), and Jewish press ("Cajtung"). During the period of reaction after the Spring of Nations, strict political monitoring impaired the journalist movement, and the number of published periodicals was diminished. "Gazeta Lwowska" continued to appear (edited by M. Sartyni), attempts were made to create economic periodicals (e.g. "Merkur", "Pamiętnik Gospodarski", "Przyjaciel Domowy" - edited by H. Stupnicki), women's magazines emerged ("Wianki", "Bławatek", "Dzwonek"), academic journals were published ("Tygodnik Lwowski", "Pamiętnik Literacki"), literary periodicals ("Dziennik Literacki", "Telegraf", "Nowiny"), political magazines of popular nature ("Przegląd", "Skarbiec Polski"). The political press was represented by "Dziennik Polski", "Gazeta Narodowa, "Głos", "Goniec". Magazines for youth (e.g. "Czytelnik"), and for children ("Przyjaciel Dzieci") were also published.

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Muzyka i teatr na łamach londyńskiego „Dziennika Polskiego” w latach 1940–1943

Muzyka i teatr na łamach londyńskiego „Dziennika Polskiego” w latach 1940–1943

Author(s): Jolanta Chwastyk-Kowalczyk / Language(s): Polish Issue: 3/2005

The article is one more study within the series presenting the cultural life of the Polish emigration, in the broadest sense of the word, during World War II, as written about in the London "Dziennik Polski in 1940-1943, i.e. before merging with "Dziennik Żołnierza". It analyses the music and the theatre. It argues that the Poles-artists, everyone of them, to the best of their abilities, got actively involved in the struggle to maintain the vitality of the Polish cause on the international arena during the discussed period. They accomplished that through organizing regular concerts and recitals in Great Britain, the United States, in the Middle East, or in Africa; promoting the Polish music by Fryderyk Chopin, Ignacy Paderewski (including his patriotic political activity) and Stanisław Moniuszko; presenting the profiles of the contemporary Polish composers living abroad, as for example Henryk Opieński; organizing fundraisers for the Polish prisoners of war; organizing theatre and ballet performances. Glorification of the national composers and performers was also meant to augment the national pride, and to build the sense of national community in the traumatic time of war.

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Decline of a national icon: Derogatory representations of the Romanian peasant in recent television programs

Decline of a national icon: Derogatory representations of the Romanian peasant in recent television programs

Author(s): Anca Șerbănuță / Language(s): English Issue: 2/2024

Intellectuals and artists have been crafting an image of the Romanian peasant as the building block of the nation since the second half of the 19th century. The process went hand in hand with the modernization of the elites, and the peasant was thus mainly ‘discovered’ within the cultural framework of Romanticism, as the ‘eternal autochthon’ (Mihăilescu,2017, p.173), creator of the specific Kultur of the Romanian people. However, dramatic social transformations such as the difficult transition period of the ʹ90s have shifted the focus from a complimentary representation of the peasant as the national foundation – and all the positive characteristics of his/her habitus in terms of material, spiritual and aesthetic values– to a rather alienated and anachronistic figure coming across as a burden that has to be carried into modernity by the enlightened social strata. This paper uses visual analysis, grounded in Barthesian semiotics, to explore the changes in modes of representation of the peasant in popular media from the depository of national values to a marginal lower class, striving to keep up with the urban lifestyle. Various portrayals of peasants in TV series and sketches, movies and memes point to the degradation of the peasant figure in the public imagination. Images of poverty, bad taste and a lack of hygiene seem to pollute the bodies, garments and home environments of the rural characters, with a toxic effect on their language and behaviour as well. Although there have always been derogatory images of the peasants in the discourse of the elites (Mihăilescu also coined the term ‘domestic primitive’ for the representation associated with the historical tendency to portray the peasants as a backward population incapable of progress), in recent times this tendency has prevailed, especially with the rural-themed successful TV series Las Fierbinți, for mainly ideological reasons which will be discussed. Thus, apart from deconstructing a national myth, I argue that the representation of contemporary peasants and their degenerating habitus also contributes to the polarization in the Romanian society.

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THE DISCURSIVE SUPPORT OF INTERETHNIC CONFLICTS IN KOSOVO: TRANSITION FROM MEDIA TO SOCIAL MEDIA

THE DISCURSIVE SUPPORT OF INTERETHNIC CONFLICTS IN KOSOVO: TRANSITION FROM MEDIA TO SOCIAL MEDIA

Author(s): Angela-Karina Avădănei / Language(s): English Issue: 4/2023

In Kosovo, ethnic identity played a central role in sustaining interethnic conflict until the current decade. Despite the efforts of the international community to reconcile the parties andmediate the political dialogue with Serbia, mistrust between ethnicities has been sustained by a history of tensed relations, identity politics, but also, to a significant extent, through the media and after the digitalization of communication – through social media. The paper problematizes on the role that mass media and social media have played in the ethnicization of conflicts and manifestation of ethnic hate speech, arguing that while the former has been subject to regulation and professionalization, the latter remain to a significant extent spaces that support the continuation of conflict and even the mobilization of groups. In describing the framework of interethnic relations in Kosovo, the history of interethnic relations and the dynamics of post-war events are briefly presented. Subsequently, through the case study and the method of documentary analysis, the paper addresses the role played by the media in amplifying conflicts in the case of the events of March 2004 and the more recent contributions of social networks in the unhindered promotion of ethnic hatred in the case of a political subject – the import of Serbian products into Kosovo. Finally, an argument is built in favour of the need for a more proactive approach of international organizations and local institutions in Kosovo in combating ethnic hate speech promoted via social networks, which can increase tensions in the fragile security environment of the Western Balkans.

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Communication Strategies of the Media Elite

Communication Strategies of the Media Elite

Author(s): Anastasiia Bessarab,Nataliia ZYKUN,Valerii DRESHPAK,Olha KVASNYTSIA,Galyna VOLYNETS,Tetiana ROHOVA / Language(s): English Issue: 85/2024

The article examines the role and influence of the media elite in shaping communication strategies, political communications, and the editorial policies of corporate publishing. Given the current changes in the global media landscape, this research is highly relevant. This paper aims to identify the main characteristics and functions of the media elite, define the content and structure of ideas about media elites and their communication policy. The study employs an integrated approach, utilizing descriptive, analytical, and synthetic methods to present the theoretical and methodological framework. It also applies an interdisciplinary research method to examine specific features of media elites and their communication strategies. Analysis of statistical data was used to determine the popularity and frequency of use of various sources of information, as well as to assess the level of trust in the media elite among society. A semantic and stylistic method is employed to illustrate language resource utilization in media texts. The research establishes that media elites' structure and ideological guidelines significantly impact the style of political communications, communication strategies in the media, and the type, content, and meaning of contemporary media texts. The findings emphasize the evolving nature of media elite communication strategies in response to various factors, including technological advancements, socio-political shifts, and cultural changes. This underscores the importance of further exploration of their roles in transitional democracies and regions facing media challenges. This research provides a foundation for understanding how media elites align with other influential groups, their perspectives on national interests, and the potential implications for democratic processes.

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Content Brand Journalism Impact on Consumption and Consumer Behavior of 'Big Five' Football Clubs' Digital Products

Content Brand Journalism Impact on Consumption and Consumer Behavior of 'Big Five' Football Clubs' Digital Products

Author(s): Zeki YARKIN,Erman DOĞAN,Çağan KILIÇ / Language(s): English Issue: 85/2024

This study has been built as a market research which aims to examine the usage of today’s new technological processes along with developing digital marketing tools in sports, to measure the resultant reactions of sport consumers and to provide a better understanding of consumer behaviours, which are examined as a result of the alternative contents produced by football as well as the contents produced by its natural assets. At the same time, the difference between the consumer reaction for both the main and alternative products is measured and the answer to the question whether or not the potential products that can be produced have consumption potential as much as the main products, is searched. This study aims to analyse two football clubs selected from each of the top 5 European football leagues regarding the popularity rates of chosen social platforms. In conclusion, the results state the importance of content creation and support the idea of using players as a product to produce contents, apart from their natural assets, as an effective digital sport marketing strategy. Additionally, it is aimed to incorporate new marketing methods and tools that are actively used by sports clubs with the academic literature.

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Rashrvaćeno međumrežje, I.

Rashrvaćeno međumrežje, I.

Author(s): Tihomir Živić / Language(s): Croatian Issue: 1/2024

The paper inventories and describes redundant borrowings from the English language, that is, such loanwords in the texts written in the functional journalistic style, observing with disapproval an increasingly noticeable de‐Croatianization of a part of the Internet as a component of the Croatian public space. Despite this, however, the original studied texts from the selected Croatian media websites, especially those owned by the newspapers, were used exclusively as a material for exemplifying such unnecessary borrowings, not for the purpose of describing the features of functional journalistic style, since it is believed, with detachment in relation to the presentation of a way of writing for the newspapers, that Anglicisms in the press have been significantly co‐shaping our language education for a long time, precisely because of the readership rating, mass expansion, and those papers’ enormous influence. Simultaneously, in this paper, the occurrences of this mixed Croato‐English language and its media Newspeak are satirically called “Cronglish”. In order to detect the percentage of redundant Cronglish entries in the examined texts written by the ten Croatian media that have their Web portals headquartered in Zagreb and a nationwide reach, the texts were subjected to a one‐month observation (from December 1 to 31, 2023), notation, and processing of tokens using the Sketch Engine computer software. It is concluded that Cronglish represents a danger for the entirety of the Croatian language, with a possibility to lead to its incomplete connection, especially with regard to the older generations, who are less familiar with the English language, and this analysis also opposes to the notion that certain concepts are allegedly inappropriately expressible in Croatian, emphasizing a rich lexicographic thesaurus of the Croatian language and its ability to create neologisms. Therefore, the preservation of education in Croatian as a mother tongue is essential in order to maintain cultural diversity, promote educational and cognitive development, improve social cohesion, and protect past knowledge and heritage, and this is a responsibility we bear not only toward ourselves and our ancestors but also toward future generations and global community; namely, by respecting and preserving our linguistic heritage, we pay homage to a rich fabric of human culture and guarantee that many of its subtleties are not lost due to the unifying forces of globalization.

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Filozofski život

Filozofski život

Author(s): Zana Rexha,Toma Gruica,Toma Marušić,Jan Defrančeski,Matija Vigato,Hrvoje Jurić,Matija Bedić,Adelisa Čatić,Filipa Dragin,Sebastijan Jakolić,Ema Luna Lilić,Robert Doričić,Darko Kovačić,Mihael Vrbanc,Tin Fresl,Lea Mraz / Language(s): Croatian Issue: 04/172/2023

1.Deseta međunarodna konferencija povodom Svjetskog dana filozofije: »Postfenomenološki izazov: odnos tehnologije i čovjeka«, 2. Okrugli stol »Hrvatski gimnazijski udžbenici iz logike«, 3. Simpozij »Sloboda i nužnost«, 4. 7. međunarodni transdisciplinarni simpozij Bioetika i aporije psihe, 5. 21. Lošinjski dani bioetike, 6. 18. Studentska bioetička radionica, 7. »Europski kolokvij filozofije biologije – EUPhilBio23«, 8. Simpozij i ljetna škola o integrativnoj bioetici u Tutzingu, 9. Humane Philosophy Project Study Week: »Minds, Persons, and Cosmos«, 10. Međunarodna konferencija »Aesthetic Education and Screen Stories«, 11. Predstavljanje knjige Filozofija i bioetika planinarenja Igora Eterovića, 12. 13. simpozij filozofije medija i srodnih disciplina – »Refrakcija«, 13. 31. Dani Frane Petrića, simpozij »Iskustvo umjetnosti«, 14. 31. Dani Frane Petrića, simpozij »Hrvatska filozofija i kultura u interakciji i kontekstu«, 15. Predstavljanje knjige Transhumanizam i književnost Lovre Furjanića, 16. Predavanje »Projektni duh i kontra-institucionalno (djelovanje)« Petra Bojanića.

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