
THE UNIVERSITY AS A REGIONAL INTEGRATOR. THE CASE OF UBB WITHIN THE FRAMEWORK OF NORTHWESTERN DEVELOPMENT REGION OF ROMANIA
THE UNIVERSITY AS A REGIONAL INTEGRATOR. THE CASE OF UBB WITHIN THE FRAMEWORK OF NORTHWESTERN DEVELOPMENT REGION OF ROMANIA
Keywords: regional development; university; social outreach; competitiveness.
Regional competitiveness grounded on peculiarities that cannot be retrieved but in certain places, becomes a more and more important market feature, while the economy implacably evolves towards globalization. Our research main purpose would be to investigate and analyze the role to be played by a large university, like UBB, as a de facto vehicle for regional integration. On this path, we are going to study the present state of governance of the Northwestern Development Region, the University' exposure to the process of regionalization and also the way in which we could embed better our assets within the overall regional development framework.
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