Role of Social Media for Effective Use of Leisure Time Cover Image

Роля на социалните мрежи за ефективно използване на свободното време
Role of Social Media for Effective Use of Leisure Time

Author(s): Ralitsa Dimitrova
Subject(s): Economy, Tourism, ICT Information and Communications Technologies
Published by: Университет за национално и световно стопанство (УНСС)
Keywords: social media; leisure time; Internet; mass tourism; effect
Summary/Abstract: The scientific report aims to examine the role of social media for the effective use of leisure time. The positive and negative effects of the widespread use of the Internet and social media are analyzed. Special attention is given to the ways in which users can use their leisure time. The potential threats from the use of social networks are presented. The opportunities offered by the online space to consumers and businesses are discussed. The author defends the thesis that social networks give freedom and information in order to achieve optimization of the time-quality-quantity ratio, despite the possible negative effects observed.