Research on the Potential for Development of Bulgarian Tourism Cover Image

Изследване потенциала за развитие на българския туризъм
Research on the Potential for Development of Bulgarian Tourism

Author(s): Lyubka Ilieva
Subject(s): Economy, Tourism
Published by: Университет за национално и световно стопанство (УНСС)
Keywords: tourism; tourists; tourist flows
Summary/Abstract: The main economic objective for Bulgaria is to develop those sectors, that have high added value. According to NSI data, for 2018 the Trade, Transport, Hotel and Restaurant Sector reported the highest gross value added – BGN 22 billion 014 million, which shows that the tourism industry is a major generator for the development of the national economy. The main objective of this study is to present the potential for the development of Bulgarian tourism. In order to achieve this goal, the flows forming the tourist demand are examined, the key markets are outlined and the financial flows from the expenditures for tourist services are analysed. On the basis of the performed analysis, guidelines for increasing the revenue for the tourism business are drawn.