“Internet” References in Advertising Slogans for Polish Territorial Brands Cover Image
  • Price 3.00 €

Nawiązania „internetowe” w sloganach reklamujących polskie marki terytorialne
“Internet” References in Advertising Slogans for Polish Territorial Brands

Author(s): Beata Jędrzejczak
Subject(s): Media studies, Marketing / Advertising
Published by: Wydawnictwo Uniwersytetu Łódzkiego

  • Page Range: 189-198
  • Page Count: 10
  • Publication Year: 2019
  • Language: Polish