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Social Media and Diffused Participation
Social Media and Diffused Participation

Author(s): Jakub Macek
Subject(s): Media studies, Politics and communication, ICT Information and Communications Technologies
Published by: Masarykova univerzita
Keywords: social media; diffused participation; diffused audience; political practices; structuration model of media;
Summary/Abstract: The chapter deals with diffused participation and the role of social media in mundane civic and political practices. Drawing on previous research and employing a structuration model of media for its theoretical framework, the chapter aims to illustrate that the uses of social media are structured by affordances of the media as well as by the immediate and broader social, cultural, and political contexts in which political and civic practices are embedded.

  • Page Range: 196-209
  • Page Count: 14
  • Publication Year: 2015
  • Language: English