ESG Reporting in the Largest Hotel Chains in Croatia in 2023
ESG Reporting in the Largest Hotel Chains in Croatia in 2023

Author(s): Radovan Samardžić, Ivana B. Ljutić
Subject(s): Social Sciences
Published by: Udruženje ekonomista i menadžera Balkana
Keywords: ESG; Hotels; Croatia
Summary/Abstract: This study examines the current state of Environmental, Social, and Governance (ESG) reporting practices among the largest hotel chains in Croatia in 2023. Based on the publicly available reports, the aim was to assess the extent of ESG integration into these hotels’ operations and disclosures. Key research questions include: How are Croatian hotel chains addressing ESG issues? What are the strengths and weaknesses of their ESG reporting? And what are the potential opportunities and challenges for further ESG development in the sector? The findings of this study will provide valuable insights into the maturity of ESG reporting in the Croatian hospitality industry, while contributing to a better understanding of the factors driving ESG adoption and the impact of practices on corporate performance and societal well-being. Additionally, the research will offer recommendations for hotel chains, policymakers, and investors to enhance ESG reporting and promote sustainable development in the tourism sector.

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