Legal Impact of the New Models of Doing Business Like Uber, Airbnb and Blockchain on Green Economy
Legal Impact of the New Models of Doing Business Like Uber, Airbnb and Blockchain on Green Economy

Author(s): Svetislav Janković, Ranko P. Sovilj
Subject(s): Politics, Economy, Labor relations, Sociology of Law, Labour and Social Security Law
Published by: Институт друштвених наука
Keywords: Uber; Airbnb; Blockchain; Information asymmetry; Green economy
Summary/Abstract: Exploring the linkage between the green economy and new models of doing business like Uber, Airbnb and Blockchain is challenging, particularly having in mind the necessity for a deeper technology integration with an impact on achieving sustainable development goals. However, the authors argue the linkage between the green economy and these new mod- els of doing business, considering their revolutionariness in terms of business decision-making and resource management. A basic impact and, therefore, a connection between these models of doing business and the green economy is in the consumption, as a consequence of optimal choices and coor- 113 dination of consumers with the suppliers, as well as collabora- tive sharing economy. Authors, firstly, analyse the legal status of the aforemen- tioned models of doing business and, subsequently, their impact on the green economy. The authors concluded that decentralized process of decision-making, which is enabled through access to Internet (digital) platforms and resolved asymmetry of information, is a crucial factors in determining the new models of doing business in terms of the green econ- omy transition.

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