Изкуственият интелект в хотелиерството
Artificial Intelligence in Hospitality

Author(s): Lyubomira Todorova
Subject(s): Economy, Business Economy / Management, Tourism, ICT Information and Communications Technologies
Published by: Университет за национално и световно стопанство (УНСС)
Keywords: innovation; artificial intelligence; hospitality
Summary/Abstract: This paper aims to examine the impact of artificial intelligence (AI) on the hospitality industry, focusing on the potential benefits, technological applications and challenges facing the sector. Based on a literature review, analysis of existing data and practical examples from the industry, it aims to show how AI has the potential to transform customer service, operational efficiency and hotel management, while highlighting the need for careful planning of activities and staff relief.

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