Дигиталните номади в концепцията на съвременното хотелиерство
Digital Nomads in the Concept of Contemporary Hospitality

Author(s): Elena Ilieva, Mira Jendova-Duneva
Subject(s): Social Sciences, Economy, Business Economy / Management, Sociology, Sociology of the arts, business, education, Marketing / Advertising, Tourism, Socio-Economic Research
Published by: Университет за национално и световно стопанство (УНСС)
Keywords: work nomads; contemporary hospitality; P2P-accommodation; hospitality services; Bulgaria
Summary/Abstract: Digitalized services have entered tourism, which has changed the way how the entire trip is booked and conducted, including the accommodation. In addition, new tourist segments are emerging, the needs and demands of which the modern hospitality is striving to meet. In this regard, digital nomads are seen as a relevant segment for the tourism industry, including modern forms of hospitality. Essentially, they are international tourists who are looking for opportunities for self- development and freedom of lifestyle with an emphasis on work-life balance. Their mobility turns them into consumers of different types of accommodation – both in traditional and alternative hospitality. As proof of the importance of this specific tourist segment is the fact that a number of countries are adopting visa exemptions for this category of travelers. The report aims, based on a content analysis of the Bulgarian hospitality supply, to localize and indicate the available specific hotel products and services for digital nomads on the national market.

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