A Conscious and Unconscious Message about Corporate Culture in the Guides for Editing Commercial Correspondence in French Cover Image

Świadomy i nieświadomy przekaz na temat kultury korporacyjnej w poradnikach redagowania korespondencji handlowej w języku francuskim
A Conscious and Unconscious Message about Corporate Culture in the Guides for Editing Commercial Correspondence in French

Author(s): Elżbieta Gajewska
Subject(s): Business Economy / Management, Theory of Communication, Management and complex organizations
Published by: KSIĘGARNIA AKADEMICKA Sp. z o.o.
Keywords: business correspondence; organizational culture; Discourse Analysis; Critical Discourse Analysis;

Summary/Abstract: The ability to edit official and commercial correspondence – once letters, now more often emails – is an important element of professional competence for a significant proportion of employees. They usually acquire the necessary skills through the use of correspondence editing guides (in their native or foreign language) or ready-made letter models. On the example of the analysis of selected business correspondence editing guides, we will try to show that in addition to providing specific skills useful in a workplace, these guides can convey (part 2) or shape (part 3) specific visions of social relations.

  • Issue Year: 16/2019
  • Issue No: 60
  • Page Range: 183-198
  • Page Count: 16
  • Language: Polish