TENDENCJE KONSUMPCJI WYROBÓW ALKOHOLOWYCH W EUROPIE W LATACH 2016-2019
CONSUMPTION TRENDS OF ALCOHOLIC PRODUCTS IN EUROPE IN THE YEARS 2016-2019
Author(s): Izabela Surtel, Piotr JałowieckiSubject(s): Media studies, Substance abuse and addiction, Policy, planning, forecast and speculation, Present Times (2010 - today), Marketing / Advertising
Published by: Szkoła Główna Gospodarstwa Wiejskiego w Warszawie
Keywords: alcohol consumption; diversification of alcohol consumption; exponential smoothing models;
Summary/Abstract: The paper presents the results of research on the determination of the trend of consumption of pure alcohol per one person in the years 2017 - 2019 and an analysis of the appropriateness of applying the division of Europe into regions according to the UN M49 classification. The study was conducted for European countries, divided into Northern Europe, Southern Europe, Western Europe and Eastern Europe. Holt's exponential double smoothing method was used in the forecasting process. As a result of the conducted research, general downward trends of the phenomenon in the discussed period were demonstrated, as well as the possibility of using territorial division according to the average volume of total alcohol consumption in individual European countries.
Journal: Metody Ilościowe w Badaniach Ekonomicznych
- Issue Year: XX/2019
- Issue No: 4
- Page Range: 293-304
- Page Count: 12
- Language: Polish