WHY HILLARY LOST: AN OUTLINE OF THE FACTORS LEADING TO HILLARY CLINTON’S DEFEAT IN THE 2016 PRESIDENTIAL ELECTIONS Cover Image

WHY HILLARY LOST: AN OUTLINE OF THE FACTORS LEADING TO HILLARY CLINTON’S DEFEAT IN THE 2016 PRESIDENTIAL ELECTIONS
WHY HILLARY LOST: AN OUTLINE OF THE FACTORS LEADING TO HILLARY CLINTON’S DEFEAT IN THE 2016 PRESIDENTIAL ELECTIONS

Author(s): Antonia Enache
Subject(s): Politics / Political Sciences, Language and Literature Studies, Applied Linguistics, Civil Society
Published by: EDITURA ASE
Keywords: presidential campaign; vision; negative campaigning; gender; glass ceiling; likeability;

Summary/Abstract: The present article looks into Hillary Clinton’s 2016 presidential bid in the US general election, providing an overview of the main factors that led to her surprising defeat by Republican contender Donald Trump, a former businessman and reality TV star with no political experience, who had never before sought public office. The aspects that significantly impacted the final outcome pertain to emotion rather than reason; out of these, our research analyses the flaws in the overall vision of her campaign, her gender, the negative campaigning against Trump and the “likability” factor, along with other oversights. The list is by no means exhaustive, nor is it possible to weigh the exact impact of each lapse; however, we believe that in a campaign where, from the voters’ standpoint, it all came down to choosing the lesser evil, the aspects we have highlighted were the most important in overturning poll results and leading to Hillary Clinton’s loss.

  • Issue Year: 16/2020
  • Issue No: 1
  • Page Range: 7-25
  • Page Count: 19
  • Language: English