UNIVERCITY: MANAGEMENT DECISIONS AND EXPRESS SOCIOLOGY
UNIVERCITY: MANAGEMENT DECISIONS AND EXPRESS SOCIOLOGY
Author(s): Vera Makaridina, Valeriy ZarubinSubject(s): Social Sciences
Published by: Univerzitni servis s.r.o.
Keywords: sociology, express sociology, methodology, applied research, humanitarian technology, management
Summary/Abstract: The article reveals the status of express sociology as a scientific discipline. Were identified the factors that contributed to the appearance of operative sociology. These include: social dynamics, the time factor, the modern technology of public opinion surveys. Also were disclosed methodological bases of express sociology. Operative sociology relates to the field of humanitarian technologies and can serve as a management tool. In addition, benefits and risks of operational sociology technologies were established.
Journal: Czech Journal of Social Sciences Business and Economics
- Issue Year: 3/2014
- Issue No: 2
- Page Range: 20-29
- Page Count: 9
- Language: English