SOCIAL MEDIA PRESENCE BUILDING ON SOCIAL MEDIA (EXAMPLES FROM THE DEFENCE SECTOR) Cover Image

ИЗГРАЖДАНЕ НА ПРИСЪСТВИЕ В СОЦИАЛНИТЕ МЕДИИ (С ПРИМЕРИ ОТ СЕКТОРА ЗА ОТБРАНА)
SOCIAL MEDIA PRESENCE BUILDING ON SOCIAL MEDIA (EXAMPLES FROM THE DEFENCE SECTOR)

Author(s): Sasho Wodenicharsky
Subject(s): Social Sciences, Media studies, Communication studies, Theory of Communication
Published by: Бургаски свободен университет
Keywords: Social media; Facebook; Department of defence; Armed forces; Public affairs

Summary/Abstract: The following report is focused on the necessity of Social media presence building of the institutions in the defence sector. The author pointed the reasons for the consumers to participate in this process as well as the reason for attracting new followers that form a significant part of the target audience.

  • Issue Year: XXVI/2019
  • Issue No: 1
  • Page Range: 427-432
  • Page Count: 6
  • Language: Bulgarian